Events

The next National Hotel Marketing Conference will take place on 27 May 2027

Image from unsplash Hospitality businesses from across the UK are being invited to bring along their outstanding apprentices to the annual Hospitality Apprenticeship Showcase (HAS), taking place at the House of Commons during National…

🏆 On September 11, 2026, at the Jakarta International Convention Center, Erastus Radjimin, CEO of Artotel Group, endorsed the transformation of four sports complexes in West Java into sport tourism and wellness hubs. The Business Infrastructure Forum, part of the Indonesia Sports Summit 2026, featured presentations by West Java Governor Dedi Mulyadi and Bandung Mayor Muhammad Farhan. Emphasizing public-private collaboration, the initiative aims to integrate sports with hospitality and wellness to spur economic growth and year-round activity.

🏨 Barry Sternlicht will receive the 2027 ALIS Lifetime Achievement Award and the Shatterproof Hospitality Hero Award on January 25, 2027, in Los Angeles. Founder and CEO of Starwood Capital Group, Sternlicht has structured investments worth over $280 billion and manages assets of around $130 billion. He founded Starwood Hotels, creating brands like W Hotels and expanding St. Regis Hotels globally. Shatterproof, founded by Gary Mendell, has raised over $12 million since 2016 to tackle substance use disorder.

📅 On 11th & 12th November 2026 at Excel London, the White & Private Label Expo will unite hundreds of manufacturers with thousands of retailers and e-commerce professionals. This leading event offers access to four co-located industry shows with a single free ticket. Attendees can explore various sectors, from manufacturing to logistics, and gain insights from e-commerce and retail experts through seminars and keynote talks.

🏀 New research by Expedia Group and PredictHQ forecasts over $537 million in visitor spending from major sporting events in the U.S., with 4 million attendees in 2026. New York alone is set to generate $304 million from 3.1 million visitors. The New York tennis tournament is a standout, expected to attract 1.1 million attendees and $252 million. Surrounding counties like Solano and Montgomery saw notable travel intent increases of up to 180%. International interest surged, with Türkiye's travel intent up by 505%.

🏨 Novotel will integrate "Longevity Everyday" into its brand starting January 2026. The inaugural "Longevity Week," held from September 7–13, 2026, during the year's 37th week, featured activities focused on nutrition, sleep, movement, and connection. Novotel leverages this approach to promote consistent, daily improvements. The strategy involves expert-led sessions to ensure practical, actionable wellness insights. This serves as a model for wellness resorts aiming to embed longevity and wellness into guest experiences and long-term lifestyle changes.

📱 On 16–17 September in Munich and 5–6 October in London, the Independent Hotel Show highlights communication challenges in the hotel industry. Guests often receive unnecessary information via email, leading to low engagement. WhatsApp is recommended to enhance direct, personal interactions, enabling guests to make bookings or upgrades easily. This personalized communication approach is proposed to reinstate genuine hospitality and improve guest experience.

🌍 Former Canadian Prime Minister Justin Trudeau will speak at the WTTC Global Summit in Valletta, Malta, from October 7-9, 2026. Over 1,000 delegates from 100+ countries, including 200+ CEOs and government leaders, will attend. In 2025, global Travel & Tourism investment surpassed $1 trillion, contributing $11.6 trillion to the world GDP. The summit emphasizes innovation, sustainability, and AI in tourism, with Malta showcasing its tourism success and attracting future investments. Executive Access Passes are limited.

📆 On November 17-18, 2026, HSMAI MEA will host the 9th annual Commercial Strategy Conference MEA at Conrad Dubai, UAE. Attendees will explore themes of "Resilience. Agility. Results." with sessions on artificial intelligence, automation, and commercial strategy. The event features the ROCKSTAR Awards, with nine finalists coached by Kim Iskandar and Tarek Labib, presenting live for top spots. Submissions are open until September 10. This year, Women Voices@CSC will highlight women leaders in hospitality.