Beyond Hotel Silos: Embrace the Guest Journey
🏨 Hotels historically operated as fragmented entities based on early 20th-century management theories like Taylor's "Scientific Management," emphasizing specialization for efficiency. Modern travelers demand seamless, personalized experiences, challenging hotels to break silos. This involves cross-functional collaboration across five stages: Attract, Capture, Prepare, Deliver, and Review. Embracing a guest-centric culture requires shared information, empowered employees, and aligned incentives, fostering loyalty and excellence beyond departmental confines.
Share