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Innovation

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Innovation and technology news for the hospitality industry: AI, digital tools and how hotels are transforming, from 10 Minutes News for Hoteliers.

Treadwell Mansion in Portsmouth Opens Fully Autonomous Aparthotel with 38 Units, Powered by Mews Platform

  • Ronan Daniel
  • 19 May 2026
🏨 Treadwell Mansion in Portsmouth, New Hampshire, opened on 15 May as a fully autonomous aparthotel, eliminating the traditional front desk. Set in a 250-year-old Georgian building, it features 38 apartment-style units. Using the Mews platform, guests receive access codes and manage their stays entirely online. Mews supports 15,000 customers in 85 countries and is recognized for its innovative PMS and POS systems. The project offers a modern hospitality model without legacy constraints, spearheaded by General Manager Liam Annis.
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Intuitive Integrates Cruise Capability into iVector Platform Using Widgety API for Streamlined Operations

  • Ronan Daniel
  • 19 May 2026
🛳️ intuitive, a UK-based travel technology company with over 20 years' experience, has integrated cruise features into iVector, its reservation platform. Powered by Widgety's API, the module streamlines cruise booking by incorporating live content, itineraries, and pricing. This addition, responding to customer feedback, allows tour operators and OTAs to manage all components, including cruises, flights, and hotels, within a single system, enhancing operational efficiency and conversion rates. The integration involves over 200 third-party supply connections.
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Blink Secures $17 Million Funding and Global Partnership with Shake Shack to Enhance HR App for Hospitality

  • Ronan Daniel
  • 19 May 2026
💸 Blink, a US HR specialist, raised $17 million (€14.63 million) led by Enlightened Hospitality Investments. 📈 In 2025, app adoption grew 300%, with users opening it seven times daily. Blink partners with Shake Shack for global expansion in hospitality, enhancing communication and engagement. 🏢 Funds aim to boost product and engineering teams and innovate the AI platform. Blink serves clients like McDonald's, Domino's, and easyJet, adding 700,000 users in hospitality alone. 💼 EHI manages over $550 million in capital.
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Google Set to Announce AI Travel Booking Tools at I/O 2026, Teaming with Booking Holdings and Expedia

  • Automatic
  • 19 May 2026
🗺 May 19, 2026, Google's I/O 2026 conference could unveil AI travel booking tools, enhancing automated itinerary planning. Google plans to collaborate with OTAs, like Booking Holdings and Expedia, leveraging their resources. This move highlights travel's strategic AI value, potentially altering hotel visibility and booking dynamics. Wyndham Hotels announced Google integration, signaling new AI booking channels. This shift may redefine competition among hotels, OTAs, and tech providers, with advertising frameworks adapting to new AI-generated environments.
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OpenAI Enables Marketing Cookies by Default for Free ChatGPT Users, Aligning with Major Digital Advertising Models

  • Automatic
  • 19 May 2026
📶 May 19, 2026, in the US, OpenAI updated its privacy policy, enabling marketing cookies by default for free ChatGPT users. Conversations remain private, but tracking identifiers and marketing data are shared for advertising performance. This aligns OpenAI with digital giants like Google and Meta, pushing AI assistants into media and customer acquisition roles. Free accounts are primarily affected, highlighting AI's growing role in digital discovery and emphasizing privacy control and user trust as critical competitive factors.
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Google Emphasizes Continued Relevance of SEO for Generative AI Search, Highlights Best Practices for Success

  • Automatic
  • 18 May 2026
💻 Google emphasizes that SEO remains relevant in the era of generative AI search, as AI features are built on core Search ranking systems. Key AI techniques include Retrieval-augmented generation (RAG) and Query fan-out, which enhance AI responses by retrieving and examining relevant web pages. Website owners should apply foundational SEO practices, create unique, valuable content, and maintain a clear technical structure. Avoid unnecessary tactics like "chunking" content. Leverage tools like Merchant Center for local business and e-commerce visibility.
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Mews Survey: 98% of Hoteliers Used AI in Past Six Months, Yet 59% Prefer Human-Led Check-In

  • Swasti Sharma
  • 18 May 2026
💻 A Mews survey (Dec 2025-Mar 2026) of over 500 global hotel properties reveals 98% have used AI recently, integrating it into 11 of the 19 common hotel tasks. Despite 92% optimism about AI, 59% of hoteliers prefer human-led front desk operations. 83% trust AI in decision-making, yet 41% lack formal AI policies. Among AI-proficient hotels, 52% prioritize revenue growth. The highest AI adoption is seen in upper-midscale, upscale, and luxury hotels.
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Google Asserts SEO Remains Relevant Amid Rising Use of AI Generative Tools like ChatGPT and Claude

  • b.courtin
  • 18 May 2026
💻 Google faces challenges as user behavior shifts towards AI agents like Claude and ChatGPT for answers. Experts suggest transitioning from traditional SEO to Generative Engine Optimization (GEO). Despite this, Google asserts SEO's relevance by integrating AI features like AI Overviews. The tech giant aims to maintain dominance amidst these changes, cautioning against unwarranted AI-specific strategies. The battle for search engine supremacy influences online transactions, making it crucial to monitor evolving market dynamics.
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RobosizeME Introduces VIP Guest Recognition Automation for Hotels Using OPERA Cloud

  • 10minhotel
  • 18 May 2026
New automation solution enables consistent VIP identification and service delivery through direct integration with OPERA Cloud Wilmington, Delaware, May 18, 2026 – RobosizeME, a leading provider of AI-enabled workflow automation…
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Shiji and JR Systems Partner to Connect Japanese Hotels with 300+ Global Travel Agencies via Horizon Distribution

  • 18 May 2026
💻 Tokyo, Japan, May 18, 2026 — Shiji partners with JR Systems to integrate Horizon Distribution with Rakutsu with, connecting Japanese hotels to 300+ global travel agencies and OTAs. This initiative supports inbound tourism, helping hotels manage reservations efficiently and preventing overbooking. Key markets include China, South Korea, Taiwan, Southeast Asia, and Europe. Shiji supports over 91,000 hotels globally, enhancing operations through secure, guest-centric solutions, leveraging insights from 5,000 employees worldwide.
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