Market Trends

Personalization has become essential in today’s hospitality industry. Travelers now expect experiences tailored to their preferences, not generic service. While hotels and cruise lines recognize this shift, many struggle to bridge the gap between what guests want and what they currently offer. AI-driven personalization is changing this dynamic, delivering real results through increased repeat bookings and stronger guest loyalty.

Once economically reliant on petroleum refining, with additional support from financial services and tourism, Curaçao has seen tourism emerge as the cornerstone of its economy since the refinery’s closure in 2018. This shift has become even more apparent in the post-pandemic era. The island boasts dozens of white-sand beaches, vibrant reefs, and world-class snorkeling, as well as the historic capital of Willemstad, a UNESCO World Heritage Site known for its Dutch Colonial architecture. Willemstad’s growing art, shopping, and dining scene and the island’s natural assets, rising visitation, and sustained investment are positioning the country for continued growth as a premier Caribbean destination.

This article was written by Travolution. Click here to read the original article In 2026, travellers are curating trips that feel more in tune with who they are and what…

In the year ahead, travelers are redefining the journey and choosing trips that begin with purpose, not just a place. According to Hilton’s newly released 2026 Trends Report, The Whycation: Travel’s New Starting Point, the question isn’t “Where are we going?”, it’s “Why are we going?”

This article was written by Lodging Magazine. Click here to read the original article MCLEAN, Virginia—In the year ahead, travelers are redefining the journey and choosing trips that begin with…

Koh Samui is entering a new era as one of Asia’s most dynamic integrated wellness and sports tourism destinations. Moving beyond its identity as a luxury island escape, Samui is embracing global trends that merge wellbeing, active living, and performance — redefining how travelers experience health and connection.

Deflagging is having a moment. Travelers don’t want identical rooms with different logos. They want story, design, emotion. For the first time, investors are following their lead. Boutiques now outprice…

Travelers today are demanding more from their hotel experiences. The way they search, book, and stay is shaped by digital touchpoints, and technology is at the heart of every interaction.…

Ori Kafri introduces J.K. Place as a family-founded boutique hotel brand that defines "boutique" not by design trends, but by personal, tailor-made hospitality. With three intimate properties in Capri, Rome, Paris, and soon Milan, each averaging around 30 rooms, Kafri describes the brand"s essence as creating "homes" rather than hotels - spaces where guests feel personally known and individually cared for. He contrasts J.K."s approach to larger hotel chains, which he likens to luxury fashion houses, while J.K. Place aspires to be the "tailor-made suit" - a bespoke experience built through genuine human connection.

Amidst global economic and geopolitical uncertainty, hotel operators across Asia Pacific expect profitability to remain stable, trending upwards at a moderate level in 2026. According to JLL’s (NYSE: JLL) APAC Hotel Operators’ Sentiment Survey 2025/2026, respondents have revealed a cautiously optimistic outlook, aggregately predicting gross operating profits to increase between two and six percent year-on-year in 2026.