Market Trends

Hospitality used to be about comfort. Now it’s about connection. Hospitality has always been about service, comfort, and place. But the new frontier is community. Guests no longer want to…

Struggling to Tailor Offers to Each Guest Segment? Without clear market segmentation, forecasting gets fuzzy, revenue leaks away, and guests slip through the cracks. Many hotels in Southern Europe rely…

Legacy hotel brands move like tankers, while culture moves like a speedboat. Legacy hospitality brands move like tankers, powerful, iconic, and painfully slow to turn. Every new idea demands a…

There is a distinct magic in stepping outside and being instantly immersed in nature. For many travelers, the draw of the outdoors isn’t just about escaping the city or disconnecting from screens; it’s about a deeper sense of freedom, possibility, and connection.

The travel and tourism sector is predicted to grow 5.8% every year until 2032 (World Travel & Tourism Council). This should bode well for hotels.

Immersive Hospitality Management (IHM) has announced that it has embarked on a £42m redevelopment and rebranding of its flagship London property. Formerly known as Corus Hotel Hyde Park, the property…

Read the latest edition of the HVS ANAROCK monthly industry update, MONITOR (Monthly Overview of National Industry Trends and Hospitality Report), for the key trends in the Indian hospitality industry.

Fodor’s Travel, the leading name in travel recommendations for over 85 years, has unveiled the 2026 edition of its Fodor’s Finest Hotels list, spotlighting the 100 most remarkable stays and inspiring hotel experiences across the globe.

I once sat in a sales meeting where everyone was celebrating.