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Marketing

460 posts

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  • 5 min

Travel affordability matters: how Booking.com helps consumers save and make informed choices

  • Automatic
  • 12 December 2025
What does it take for a family to afford a week away? Today, Eurostat estimates that for more than one in four Europeans the answer is that they can’t. Rising prices and tighter household budgets mean that millions are being priced out of the chance to travel — even though travel has never mattered more for connection, culture, and moments of rest and renewal.
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  • 4 min

How hotels are shifting OTA bookings to direct channels and boosting revenue in months

  • Automatic
  • 11 December 2025
If you’ve ever looked at your monthly OTA commission bill and thought, “There has to be a better way,” you’re not alone.
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Expedia Group Announces Agreement to Acquire Tiqets to Expand Global Activities and Experiences

  • Automatic
  • 11 December 2025
Expedia Group today announced it has entered into an agreement to acquire Tiqets, an Amsterdam-based global platform for activities and experiences. This agreement expands Expedia Group’s capabilities for the sizeable and rapidly growing travel segment of activities and experiences, and enhances our ability to deliver more comprehensive, full-trip travel solutions for millions of travelers and partners globally.
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Expedia buys Tiqets to grow its experiences business

  • Automatic
  • 11 December 2025
The deal broadens Expedia’s reach in museums, attractions and activity ticketing worldwide Dec 11, 2025 Expedia Group will acquire Amsterdam-based Tiqets, a global ticketing platform for museums, attractions and experiences,…
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  • 2 min

Serious about reducing marketing costs in 2026? Start here.

  • Automatic
  • 10 December 2025
If controlling expenses is a priority for 2026, there are several high-impact ways Tambourine customers can immediately reduce marketing and distribution costs—without sacrificing performance.
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  • 2 min

The 7 Visibility Problems Costing Independent Hotels Thousands Every Month

  • Connor Frothingham
  • 4 December 2025
Independent hotels are not losing revenue because of price. They are losing it because travelers cannot find them. Here is how to fix visibility fast. Independent and boutique hotels across…
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  • 5 min

Winter Wonders: Inspiring Guests Through Every Seasonal Moment

  • OTA Insight
  • 4 December 2025
Winter brings with it a special kind of magic. For hoteliers, it is more than just the festive sparkle of Christmas lights or the buzz of New Year’s Eve celebrations.…
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  • 5 min

The 2026 Hotel Marketing Playbook: Trust-led Multichannel Growth (TMG)

  • Automatic
  • 1 December 2025
In 2026, here’s the ultimate digital marketing playbook that I think hotels should adopt: The Trust-led Multichannel Growth (TMG) approach.
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  • 2 min

Spotnana integrates with Booking.com

  • Travel Weekly Group Ltd
  • 1 December 2025
This article was written by Travolution. Click here to read the original article Travel infrastructure provider Spotnana has agreed a direct integration with Booking.com to give its partners and customers…
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Google’s PMax gets smarter for hotels, working alongside Hotel Ads

  • Automatic
  • 1 December 2025
How Google’s upgraded PMax adds value across the funnel while Hotel Ads remain the core conversion engine Dec 1, 2025 Key takeaways PMax is Google’s most automated campaign format, but…
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