RAM Hotels completes corporate rebrand as it leans into lifestyle space
RAM Hotels completes its rebranding as it moves into the lifestyle space, with a new logo, website and messaging.
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Marketing
306 posts
Hotel marketing and distribution: direct booking, digital strategy, branding and guest acquisition for hospitality businesses.
Craveworthy plans to co-brand Papa Gino’s locations with its Wing it On! concept
🍕 Craveworthy plans to co-brand Papa Gino’s locations with its Wing it On! concept. The announcement provides no timeline, location count or financial details.
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HotelRunner Opens Autonomous Supply Program to Travel Industry, Using More Than 100 Real-Time Signal Types
🏨 HotelRunner has opened its Autonomous Supply program to the wider travel industry after a closed beta. Built on 15+ years of expertise and over three years of development, it processes more than 100 real-time signal types to coordinate pricing, distribution, payments and guest engagement. Partners include Expedia Group, Agoda and Booking.com. Hotels can go live on Expedia Group in under 24 hours, while AI agents gain access to inventory and booking tools.
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Hard Rock hotels to join Accor distribution and loyalty platforms as Ennismore leads international development
🏨 Hard Rock hotels will join Accor’s distribution and loyalty platforms, while Ennismore takes the lead on the brand’s international development.
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Propellic research analyzes travel booking requests in Muse and Instinct, examining outcomes and travelers’ reluctance to relinquish control
✈ Propellic’s research analyzes travel booking requests in Muse and Instinct to explore what influences booking outcomes and why travelers may hesitate to hand over control. The article provides no dates, locations, booking totals, or statistical findings.
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Bilt’s local commerce platform and expanded membership could enable hotel loyalty rewards through neighborhood business experiences
🏨 Bilt’s local commerce platform and expanded membership offering could enable hotel loyalty programs to reward members with experiences at neighborhood businesses, connecting hotel rewards with local commerce.
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Hilton extends loyalty points to Explora Journeys and AutoCamp; Accor adds pitch experiences with PSG legends
🎁 Hilton is expanding loyalty point redemptions beyond hotel stays to include Explora Journeys cruises and AutoCamp camping stays. Accor is offering members a chance to redeem points for a day on the pitch at Parc des Princes in Paris, alongside Paris Saint-Germain legends.
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Hard Rock hotels can join ALL Accor’s distribution and loyalty platform as Ennismore leads international hotel development
🏨 Hard Rock hotels will be able to join ALL Accor’s distribution and loyalty platform, while Ennismore becomes the primary driver of the brand’s international hotel development. No rollout dates, hotel counts or specific locations were announced.
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Cendyn, serving over 35,000 customers, publishes guide on integrating hotel CRM data with digital marketing
🏨 Cendyn’s white paper outlines how hotels can connect CRM data with digital marketing to increase direct bookings, repeat stays, and non-room spending. It recommends segmenting guests by preferences, behavior, and spending, using first-party data for targeting, and refining personalized campaigns with AI. With nearly 30 years in hospitality technology, Cendyn serves over 35,000 customers across more than 150 countries, generating more than $20 billion in annual hotel revenue.
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Google opens MCP store preview in AI Mode and Gemini, with potential reach of 4.3 billion users
🤖 Google has reportedly opened an MCP store preview inside AI Mode and Gemini, potentially connecting products with 4.3 billion Google users. The post outlines 10 steps for developers, including building actionable MCP servers and applying with a description under 30 words, at least 3 capabilities, and 3 example prompts. Discovery depends on verification, clear tool instructions, successful task execution, and low sign-in friction. Developers are advised to test discovery weekly as access rolls out in phases.
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