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Marketing

395 posts

[[ 13 ]]

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  • 4 min

Uga Ulagalla, Sri Lanka, Serves Memorable Outdoor Dining Experience, ‘Kamatha at Uga Ulagalla’

  • Sophie Weir
  • 29 January 2025
🍴 Uga, a Sri Lankan hotel group, offers Kamatha at Uga Ulagalla, a year-round traditional dining experience on a 58-acre estate near Anuradhapura. The event, serving 25 local dishes, is held at a traditional Kamatha pavilion and costs $55 per person for half-board guests, $110 for bed and breakfast guests, with a 15-diner capacity. Uga Ulagalla is a 25-villa five-star resort, where rates start from $481 per night for two adults in an Ulagalla Pool Villa on a bed and breakfast basis.
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  • 2 min

Step-by-Step: How to Use “Get Google” for Maximum ROI

  • Nashi Dasgupta
  • 29 January 2025
📡 With STAAH’s Get Google, properties can connect directly to Google Hotel Search for global visibility and drive direct bookings. The platform allows for easy Google connectivity, optimization of listings with high-quality photos, competitive pricing, and compelling descriptions. Analytics tools enable tracking of performance metrics like clicks, impressions, and bookings for ROI analysis. Everything can be managed from the STAAH dashboard, streamlining processes and providing actionable insights.
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  • 1 min

How Starwood Used F&B to Delight Guests and Differentiate Brands – Michiel Bakker, Culinary Institute of America

  • Josiah Mackenzie
  • 28 January 2025
🍴 Michiel Bakker, President and CEO of the Culinary Institute of America, discussed the vital role of food and beverage (F&B) in guest satisfaction and branding at Starwood hotels on Jan. 28, 2025. The episode emphasized the importance of F&B in improving guest experiences and brand distinction, as well as leadership in F&B operations. The podcast was supported by Shiji Group, a global hospitality technology provider known for their effective solutions and services.
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  • 3 min

RosaNegra opens in Miami, with a Latin American menu and a speakeasy bar

  • Kevin Gray
  • 27 January 2025
🍴 Grupo RosaNegra, renowned for its dynamic dining locations in Mexico, opened RosaNegra Miami on December 4, marking its first U.S. venture at Dua Miami, Autograph Collection Hotel. CEO Eduardo Beaven envisions Miami's cultural and culinary diversity as a perfect match for the group's bold Latin flavors and high-energy dining experiences. RosaNegra Miami spans 13,600 square feet, combining indoor space and a patio, offering a speakeasy-style bar and live entertainment aligned with Miami's nightlife. Executive Chef Emiliano Galindo presents a Latin American menu, with USDA Prime and Australian wagyu steaks and exclusive Miami dishes. Beverages include spirits from across Latin America and an extensive Mexican wine selection. Plans for expanding Grupo RosaNegra's presence in Miami and other markets are underway.
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  • 2 min

STAAH & Saraca Hotels & Resorts: A recipe for success

  • Nashi Dasgupta
  • 26 January 2025
🏡 Saraca Hotels & Resorts manages nearly 100 keys across India, with properties in Lucknow and Jim Corbett, and forthcoming locations in Jim Corbett & Sri Lanka. Faced with channel manager limitations and inventory push issues, Saraca switched to STAAH's channel management technology. STAAH's Max channel manager offers seamless integration, connects to 500+ OTAs, features dynamic pricing, and enhances revenue management with capabilities like MLOS, CTA, and CTD restrictions. This partnership has led to improved bookings and guest experiences.
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  • 3 min

Love at First Click: Engaging Guests With Romantic Direct Channel Promotions

  • Viola Hobbie
  • 23 January 2025
💕 Flemings Hotels offers a Valentine's package including breakfast, flowers, Prosecco for stays from February 13-17. Meininger Hotels entices guests with a 10% discount code and a playful "city crush" theme. Minos Palace provides a luxury Valentine's package with suite deals, private pools, and exclusive experiences. Shivas Galaxy Hotel promotes a 50% discount and free meal upgrades for the holiday. Maison Albar Hotels attracts couples with a special Valentine's dinner at their Odette restaurant.
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  • 1 min

What to Look for in Hotel Management Software – A Complete Guide for Hoteliers

  • Manveen Kaur
  • 19 January 2025
🏨 On August 8, 2022, Prabhash Bhatnagar discussed the essentials for hotel chains to stay competitive: a strong SOP ensuring exceptional customer service and at least two other critical factors.
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  • 1 min

Hotel Marketing: Tips to Improve Online Presence Quickly

  • Debiprasad Sarangi
  • 19 January 2025
📱 "Hotel Marketing: Tips to Improve Online Presence Quickly" article provides expert advice for hoteliers to enhance their online presence and engage customers. Published on January 19, 2025, by Debiprasad Sarangi on Hotelogix Blog, the article emphasizes the need for competitive marketing strategies in the hospitality industry. The post offers a guide to mastering hotel marketing, with a focus on quick improvement of online visibility to stay ahead in the market.
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  • 1 min

Get Found First: 7 Simple Ways to Attract Guests with SEO

  • Vanshikha Dhar
  • 19 January 2025
📖 The article, published on 2025-01-19, discusses "7 Simple Ways to Attract Guests with SEO" for hotels. Authored by Vanshikha Dhar, it emphasizes using SEO to enhance Google rankings, boost brand recognition, and increase direct bookings. Further details, such as specific strategies or data, are not provided in the excerpt. For more on SEO in hospitality, visit Hotelogix Blog.
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  • 3 min

The hidden cost of rate disparity: OTAs undercutting hotels responsible for 50% rise in Cost Per Click (CPC)

  • 10minhotel
  • 17 January 2025
Houston TX, January 15, 2025 —Hotels that allow Online Travel Agents (OTAs) to undercut their rates paynearly 50% more for PPC leads, new research has revealed.  Analysis of 27million Cost per Click (CPC)…
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