Marketing

💾 Prabhash Bhatnagar authored a post on July 31, 2017, discussing management responsibilities in hotel operations, highlighting the point of sale (POS) as a key source of additional income.

🏨 Parts and Labor Design and Blue Flag Capital renovated the 45,000 square-foot Beachside Hotel on Nantucket, originally built in the 1960s. Focused on interior redesign, the hotel now includes guestrooms, a gym, restaurant, bar, meeting space, and a game room. The design targets a family-friendly atmosphere with a crafted, nostalgic feel using a palette of terracotta, cream, dark greens, and natural wood. Custom furniture and fixtures were designed by Jay Edward Group, Light Annex, and Majestic Mirror & Frame, inspired by the 1960s and 1970s local craft movement. The renovation aimed to be approachable and fun while evoking childhood memories, such as those from the movie "The Sandlot.

💳 Merchants, including hotels, face a rising number of chargebacks. Manual card key-entering increases risks of card declines and processing penalty fees, making chargeback defense more challenging. Online card processing offers benefits like linking payment requests to contracts, enabling 3-D Secure (3DS) to shift fraud liability, requiring CVV for payments, using Address Verification Services (AVS), and enrolling in Early Fraud Warnings (EFWs). Ecommerce transactions improve guest experience, allow for credit card surcharging, and provide alternatives like ACH eCheck in the US. These measures lead to fewer chargebacks, optimized processing costs, less wasted staff time, and increased hotel revenue. Sponsored by Sertifi.

🏖️ The View Agadir in Morocco welcomes families this holiday season, offering direct flights from Paris, London, Frankfurt, Amsterdam, and Copenhagen. Agadir features a mild winter climate with 20–22°C temperatures. Michelin-starred chef Francesco Franzene oversees Le Sensya, serving Italian and Mediterranean cuisine. The resort includes family-friendly amenities, a Family Yoga and Wellness program, a Kid’s View for children's activities, and guided excursions for exploring Agadir's natural and cultural attractions.

🛡 Klaudio Simic, VP of Operations at Practice Hospitality, advocates a security culture at smaller hotels lacking dedicated teams due to rising wages and labor shortages. Training across all departments, including housekeeping and maintenance, is emphasized for incident response and guest safety. hihotels also supports this approach, utilizing resources like the AHLA's "No Reservations" video and First Responders Toolbox. Risk assessments are conducted regularly, considering local crime rates and property vulnerabilities, with solutions tailored to property scale. Basic technology investments like adequate lighting, secure door locks, and surveillance cameras are essential. Partnerships with local law enforcement facilitate a coordinated response to incidents. Guest asset protection focuses on staff training, key control, and guest communication, including in-room safe usage and secure storage options.

👤 A former concierge from the Beverly Wilshire in Beverly Hills moved into concierge technology about 20 years ago. The tech aims to enhance, not replace, the concierge's role, providing tools for better guest service. A New York hotel concierge, initially reluctant to adopt the new technology, became an advocate after personal assistance. The article highlights the irreplaceable value of the human touch in concierge services, the anticipation of guests' needs, and the integration of AI as a complementary tool, not a replacement.