Novotel Launches "The Long Game" Lifestyle Program Across Seven Countries, Featuring PSG Legends and Digital Content
🏀 In 2024, La Suite Novotel launched at Parc des Princes, followed by Novotel Legendary Rooms in 2025. The Long Game expands Novotel's presence across seven countries, with themed spaces and digital content launching in 2026. France, Spain, Brazil, Ivory Coast, China, Indonesia, and Thailand host this initiative, focusing on wellness pillars: eat, sleep, move, and connect. The global campaign involves five films, leveraging PSG legends to boost brand loyalty and guest experiences.
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