Gig-tripping: when stars turn up the heat in the hospitality industry
🎤 Beyoncé's "Cowboy Carter Tour" hit Paris and London in February. Paris saw ticket sales skyrocket, with a third date added due to overwhelming demand. American tourists, who made up 20% of ticket buyers, boosted searches for flights to Paris by 51%. Ticket prices in Paris ranged from €88 to €280, significantly less than $3,000 in the U.S. Airbnb searches surged by 75%, with Americans, Germans, English, and Australians leading bookings.
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