ITB Berlin Insights: The Rise of AI Agents in Hospitality Operations
Sirma demonstrated Vela at ITB Berlin, an AI agent that connects directly to hotel PMS systems for voice and chat guest interactions.
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ALH Grows to 3,000 Rooms with Major Central Texas Expansion
The family-owned management company added 1,000 rooms across Central and South Texas, elevating Scott Austin to COO to oversee the expanded operations.
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Marriott International Signs Landmark Agreement with KS Hotels to Introduce The Luxury Collection to Cambodia and Laos
Two iconic boutique hotels in Siem Reap and Luang Prabang will convert to The Luxury Collection brand by 2026-2027, marking Marriott's debut in Laos.
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World Cup Readiness Starts in the Back of House. Why Mobility Is Reshaping Hotel F&B
American Liberty Hospitality achieved 10-15% F&B revenue growth across five properties by deploying mobile POS systems that eliminate staff trips to fixed terminals.
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New Report: Phoenix Hotels Fuel $7 Billion in Economic Activity
Oxford Economics study finds Phoenix hotels support 42,000+ jobs and generate $1.1 billion in tax revenue annually.
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When ChatGPT Can Prove Your Hotel Is Clean: A Conversation with Valpas at ITB Berlin
Valpas technology prevents bedbugs in real-time and provides verified cleanliness data that ChatGPT can now access for hotel recommendations.
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Hilton Accelerates Multi‑Brand Growth in Brazil with Plans to Double Portfolio by 2030
Hilton plans to double its Brazil portfolio to nearly 60 hotels by 2030, with major expansion into new markets including Manaus, Natal, and airport locations.
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Decisions You Can Trust: A Conversation with IDeaS at ITB Berlin
Klaus Kohlmayr discusses AI trust challenges and the evolving role of revenue managers in hospitality technology.
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The Invisible Cost of Comfort
Hotels face mounting pressure to either absorb volatile energy costs invisibly or introduce transparent pricing that reflects infrastructure realities.
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