Resilient economy, fragile demand: The 2025 U.S. travel outlook
📈 Outbound travel from the U.S. reached over 107 million departures in 2024, surpassing pre-pandemic levels. A 9% rise in inbound travel brought it to 72.4 million but still below pre-pandemic highs. A 2025 travel ban affects 19 countries, potentially costing $12.5 billion in international visitor spending. Challenges include stringent entry restrictions and labor shortages. Brand USA funding drops from $100 million to $20 million, while investments in infrastructure and AI continue.
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