AI search summaries slash traffic to news sites
📰 Jul 24, 2025, UK publishers report Google’s AI Overviews reduce news site clickthroughs by up to 80%, threatening independent journalism. Authoritas found sites ranked first could lose 79% of traffic. MailOnline experiences over 50% declines. UK’s Competition and Markets Authority receives a complaint against Google for unfair content use. Google disputes these findings, claiming unchanged web traffic. Critics say AI Overviews retain users in Google’s ecosystem, endangering quality journalism. [Read more](https://www.theguardian.com/technology/2025/jul/24/ai-summaries-causing-devastating-drop-in-online-news-audiences-study-finds).
Share
