Hotel overbooking: strategies, benefits and risks for hoteliers
📅 In the hotel industry, overbooking strategies involve selling more rooms than available to counter no-shows, cancellations, and early departures. Intentional overbooking, driven by data and forecasting, maximizes occupancy and revenue. Accidental overbooking, often due to operational errors, can harm reputation. Benefits include minimizing revenue loss and achieving full occupancy, while risks involve negative guest experiences and legal issues. Successful strategies require big data, partnerships, and staff training to balance profit and guest satisfaction effectively.
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