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Anyone for tennis?

  • Mark Fancourt
  • 18 July 2026
  • 2 minute read
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I was scrolling through the latest digital detritus this morning and stumbled upon a clip of a robotic tennis pro out of China. We’ve seen the Boston Dynamics dogs and the back-flipping humanoids, but this thing was different. It was on the court, forehand and backhand in sync, moving with a mechanical grace that would make a club pro nervous. As I watched it track a lob, my mind started wandering—as it often does—into the territory of the “can-do” and the purely practical.

Let’s be honest: finding a reliable tennis partner in the modern world is a logistical nightmare. You finally sync calendars, only for them to pull a hammy in the warm-up or spend the second set throwing a McEnroe-level tantrum because their slice isn’t slicing. Enter the robot. Imagine a partner that never has a “heavy night” before a 7:00 AM match. A mate that doesn’t complain about the humidity or your questionable line calls.

There’s something perversely brilliant about the idea of a partner that can accommodate our forever limitations. If you’re having a shocker of a day, you could probably just go into the settings and dial down its serve from “Djokovic” to “Sunday Morning Hacker.” Tired of being run ragged? Program it to give you an even break and let you win a few games for the sake of your ego. It’s the ultimate high-tech catering to the human condition.

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But it goes deeper than just a hit-up. We’re looking at a future where robotic “mates” might fill the gaps we’ve created in our increasingly fragmented lives. Whether it’s a hitting partner that can return unhittable serves or a digital concierge that actually knows the city, we are subcontracting the friction of human interaction to silicon. It’s efficient, it’s tireless, and it’s perfectly calibrated to our whims.

Is this progress, or are we just getting lazier at managing the beautiful, messy unpredictability of playing with another human? The mind boggles at the possibilities of a partner that is literally designed to put up with you.

Life is so tech. Would you like me to book the court, or should I just update your firmware?

Mark Fancourt

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Mark Fancourt Principal Consultant & Co-Founder
Mark Fancourt is Principal Consultant and Co-Founder of TRAVHOTECH, a hospitality and travel technology consultancy based in Las Vegas. Recognised by HSMAI as one of the Top 25 Minds in Sales, Marketing & Revenue, he brings over three decades of global leadership experience as COO, CIO and Managing Director. He is a regular columnist for 10 Minutes Hotel News, and his opinions on hotel tech are his own.
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Mark Fancourt

Mark Fancourt is Principal Consultant and Co-Founder of TRAVHOTECH, a hospitality and travel technology consultancy based in Las Vegas. Recognised by HSMAI as one of the Top 25 Minds in Sales, Marketing & Revenue, he has more than three decades of global leadership experience as COO, CIO and Managing Director, and over 20 years in travel, hospitality, gaming and retail technology. He is a regular columnist for 10 Minutes Hotel News; his opinions on hotel tech are his own.

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