Pan Pacific Hotels Group Launches "Every Meeting Matters" Campaign Amidst MICE Industry's Projected Growth to USD 1.4 Trillion by 2032
📅 In 2023, the global MICE market hit USD 783.70 billion and is projected to grow at a 6.7% CAGR, reaching USD 1,407.45 billion by 2032. Millennials and Gen Zs form over 40% of conference participants. PPHG focuses on tech-enabled, wellness, and sustainable meetings, particularly in the Asia-Pacific region, where the MICE market is expected to grow at a 10% CAGR, reaching USD 355 billion by 2030. Key markets include Singapore, India, China, and Australia.
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