Murray Scott Appointed General Manager of The Standard, London Amidst Ownership Changes and Brand Realignment
🏨 Murray Scott has been appointed general manager of The Standard, London, succeeding Elli Jafari. He transitions from The Hoxton, having managed its London properties, and brings experience from NH Hotel Group and others. Following Hyatt's acquisition of Standard International in October 2024 and Trinity Investments' purchase of The Standard, London, Scott enters a complex ownership structure. Amber Asher, former CEO, left in January 2025 after growing the brand to 25 hotels with a 400% revenue increase.
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