Human Resources

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  • 4 min

Carlos Rodriguez Jr. Named CEO of Driftwood Capital as Company Expands Luxury and International Ventures with $3.5 Billion Assets Under Management

🏨 On January 22, Driftwood Capital appointed Carlos Rodriguez Jr. as CEO, succeeding Carlos Rodriguez Sr., who became executive chairman. Since co-founding in 2015, the duo grew Driftwood to manage $3.5 billion in assets and 90 hotels. In 2025, they restructured for growth and launched a luxury division. Targeting international expansion, they aim for Costa Rica, Mexico, and the Caribbean, enhancing cost-effective renovations and leveraging financing capabilities. The company scaled from a $50 million to a $2.5 billion GP fund.
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Seekda Appoints Gilmar Barretella as Managing Director Amid Continued Growth and AI-Driven Innovations in Hotel Technology

💻 Gilmar Barretella is appointed Managing Director of Seekda, Austria’s hotel distribution platform, effective immediately. Seekda, founded in 2007, operates from Vienna and serves over 4,000 hotels globally, with a 40% market share in Austria. Gilmar, with 20+ years in SaaS and tech leadership, aims to enhance execution and product growth. Seekda's tools include an AI Booking Engine and Stay, aiding hotel efficiency and revenue. The company partners with Expedia and Booking.com.
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Hyatt Appoints Vikas Chawla as President for India & Southwest Asia, Expanding Growth with Nearly 5,000 New Rooms

📈 Hyatt Hotels appointed Vikas Chawla as president for India & Southwest Asia, enhancing its growth in the region. Chawla, with 30 years of global experience, will focus on strategy and expansion. Hyatt's India pipeline includes nearly 5,000 rooms from 2025 deals. The first Destination by Hyatt in Asia Pacific, Hari Bagh Jaipur, will open in 2026, marking Hyatt's third Jaipur hotel. Current footprint: 55 hotels across nine brands. Future expansions target Mumbai, Bengaluru, New Delhi, and Hyderabad.
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Patrick Fisher Appointed President of Hotel ZaZa to Lead Growth Following 2024 Acquisition by Rockbridge Holdings

📈 Patrick Fisher, in 2024, will lead Hotel ZaZa across Dallas, Houston, and Austin post-acquisition by Rockbridge Holdings. He will focus on hotel operations, brand strategy, and growth. Formerly, Fisher was COO at Ian Schrager Company, overseeing properties in New York, Los Angeles, and Miami. His past roles include SVP at Fontainebleau Development and positions at The Ritz-Carlton and MGM Resorts. Fisher aims to enhance Hotel ZaZa's guest experience and unique brand identity.
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Rockliffe Hall Appoints Lewis Hunter as General Manager Amid Multimillion-Pound Transformation Ahead of Summer 2026 Reopening

🏨 Rockliffe Hall appoints Lewis Hunter as new general manager in County Durham. The estate's multimillion-pound transformation is set to complete by summer 2026, featuring renovations of its Grade II-listed building and six new dining concepts. The development includes a 36-cover restaurant, a 50,000-square-foot spa, and a golf course. Ken Holland, with 20+ years in agriculture, becomes head grower to enhance onsite dining with seasonal produce, aiming for a sustainable food system.
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Federico Greppi Becomes First Latin American President for Marriott's Caribbean and Latin America Region

📈 Federico Greppi has been appointed president of Marriott in the Caribbean and Latin America, succeeding Brian King. Greppi, previously COO for CALA, takes charge to drive growth and unlock new opportunities. South America, with over 100 properties, accounted for 40% of newly signed deals in 2025. Marriott’s CALA portfolio includes 550+ properties across 26 Marriott Bonvoy brands. Greppi aims to enhance guest experiences, expand brand presence, and advance sustainability goals.
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Raimondo Russo Appointed General Manager of Le Méridien Arlington Amid Ongoing Renovation of 154 Rooms and Public Spaces

📅 March 31, 2026, Arlington, Virginia: Le Méridien Arlington appoints Raimondo Russo as General Manager. Russo, with over 20 years in hospitality, will drive operational excellence and renovations at the 154-room hotel. Previously at Embassy Suites Chevy Chase Pavilion, he joins amid renovations starting mid-January 2026, with completion expected by Spring 2026. Russo aims to elevate service standards and strengthen the hotel's market position.
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Hyatt Hotels Reports Record Pipeline of 148,000 Rooms and Highest U.S. Signings in Five Years for 2025

🏨 In 2025, Hyatt Hotels Corporation reported a record pipeline of approximately 148,000 rooms, achieving its highest U.S. signings in five years. Over 65% of new deals came from brands like Hyatt Select and Unscripted by Hyatt. Jason Ballard, with nearly 20 years at Hyatt, will lead the Essentials portfolio's growth, focusing on international expansion and maintaining brand consistency. In 2025, 50% of new U.S. deals for this portfolio marked Hyatt's entry into new markets.
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