Innovation

💻 Wyndham Hotels & Resorts' 2023 Owner Trends Report reveals 98% of hotel owners use AI, yet only 32% integrate it broadly across operations. By 2026, 61% aim to enhance AI's role in construction planning. However, 46% cite data privacy as a barrier, and 34% see brand collaboration as essential. Optimistically, 95% foresee industry growth, with 79% planning expansion. For 2026, 24% prioritize capital for staffing, while 65% emphasize loyalty programs.

💻 Aven Hospitality, formerly part of Sabre Corporation, rebrands as an independent company in 2025 in Southlake, Texas. CEO Teresa Mackintosh leads the team. Key offerings include smarter retailing, automated workflows, and a unified platform with over 600 integrations. Aven aims to enhance hotel performance and guest experiences using technology. The platform is cloud-native and AI-ready, poised for rapid innovation in hospitality.

📑 Aimbridge Hospitality expanded in 2025, adding properties like voco Sandpiper in Florida, Wyndham resorts in the Dominican Republic, Balfour Miami Beach, Winter Park Mountain Lodge in Colorado, Hotel Deco in Omaha, and Courtyard by Marriott in Ghent. The company launched an All-Inclusive division, invested in AI for demand forecasting, and streamlined operations with Aimbridge Intelligence. CEO Craig S. Smith emphasized their focus on operational excellence and strategic growth.

📺 Amsterdam, 27 January 2025: PPDS launches the Philips Signage 5000 Series, the most powerful digital signage display capable of six trillion operations per second. It's AI-ready with screen sizes from 32” to 98”, available for hospitality environments. The series will debut at ISE 2026 in Barcelona, featuring enhanced usability, AI processing, and sustainability. It operates on Android 14, supports continuous use, and integrates the Philips Wave ecosystem for remote control and energy efficiency.

🏨 Parable Hospitality launched a new hotel management platform in Aliso Viejo, California, designed for transparency and partnership with over 30 hotels in California and Hawaii. Led by Scott Roby, they prioritize owner-operator performance and accountability. Their seven core differentiators include performance-based economics, integrated commercial leadership, and technology-based insights. Expansion is planned into the Western U.S. Alie Gaffan emphasizes talent development for better guest experiences and long-term returns.

✈️ Last week at FITUR, it was revealed that 55% of travelers now use AI, like ChatGPT, to plan their trips. Traditional booking methods are fading as AI handles availability, policies, prices, and recommendations. Notably, Expedia increased conversion by 35% with AI-powered search. The shift towards “agentic booking” is expected by 2026. Companies failing to integrate AI risk becoming obsolete, while those embracing it will thrive. Collaboration with Clicktotravel aims to enhance AI-native hotel presence.

💻 MCP, announced by Anthropic in November 2024, standardizes AI integration with external tools. MCP simplifies AI connectivity by reducing potential integration from 200 instances to 30 across 10 apps and 20 tools. AI systems now connect with MCP-compatible services through unified interfaces. The protocol, open-sourced with SDKs in Python, TypeScript, C#, and Java, has achieved rapid adoption. Major AI providers like OpenAI and Google DeepMind have embraced MCP, establishing it as the industry standard for AI integrations.

💻 AUSTIN, Texas—In August 2025, Oracle announced a partnership with Red Sea Global (RSG) to streamline collaboration across its workforce using Oracle Aconex Cloud and Primavera P6. Serving over 23,000 users, these tools will provide real-time data access and project management efficiencies. This integration aims to support RSG's large-scale hospitality projects, enhancing collaboration and decision-making, and improving project outcomes through centralized scheduling, resource management, and advanced analytics.

🏖️ By The Sea Resorts in Panama City Beach, Florida, modernizes its guest services with Canary Technologies. Canary's AI-driven solutions streamline check-in/check-out, engage guests in real-time across 100+ languages, and protect with advanced credit card authorization. Over 20,000 hotels globally trust Canary's platform, including top brands like Marriott and Wyndham. By The Sea Resorts offers Gulf-front hotels catering to diverse travelers, enhancing guest experiences with mobile-first workflows and digital amenities.