Interview with Francesco Braun’s: Brining KAY Sake to the Forefront
🍹 Francesco Braun, an expert in spirits, collaborates with KAY Sake, a brand that is redefining sake for a global audience. KAY Sake stands out due to its versatility and appeal in the luxury bar scene, catering to the demand for lower-alcohol, gluten-free options. The Junmai Daiginjo type sake is uniquely rich, making it suitable for cocktails and low ABV drinks. Its bottle, designed by Marcel Wanders, effectively communicates the brand's quality and heritage. With three signature serves—KAY on the rocks, KAY Japanese Spritz, and KAY Japanese Martini—KAY Sake targets health-conscious consumers. Braun has showcased KAY Sake at events such as London Cocktail Week, receiving positive feedback. KAY Sake is part of a trend towards fusing Eastern and Western cultures in hospitality, available at top London cocktail bars like Kwãnt Mayfair and Tayēr + Elementary.
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