Innovation

🏨 Five hotels revolutionize the guest experience with Mews hospitality cloud. At The Gate Cornwall, online check-in boosts staff efficiency, achieving a five-star Google rating. Bush Hotel Farnham sees a 13% ADR boost, outperforming with a 13.3% booking conversion rate. Leven Manchester saves an hour daily with 33% online check-ins. Cornwall Hotel Collection enjoys a 39% RevPAR rise, with 42% direct bookings. The Regent in Cambridge achieves a 26% occupancy increase alongside a 21% RevPAR growth.

📅 Dida launched its inaugural ‘Engage’ events in Chengdu and Shenzhen, China, bringing together over 50 top hotel brands from destinations like Thailand, Malaysia, and Singapore. Participants included Marriott, Wyndham, and Las Vegas Sands, focusing on various travel market segments. With over 400 travel agency attendees, the events showcased Dida's advanced AI capabilities for online booking and marketing. The company aims to replicate this format across Asia to boost hotel brand positioning in growing markets.

💳 Advantage Travel Partnership teams up with Mastercard to enhance payment solutions for its members, aiming to streamline the travel ecosystem, which is valued at $2.2 trillion annually. Over the next 18 months, they will offer products such as Virtual Card Solution and Buy Now, Pay Later. 50% of corporate travelers are dissatisfied with current systems. This partnership focuses on efficiency, cost reduction, and global scalability, supporting expansive operations and offering advanced risk mitigation.

📱 Cendyn and Loyalty Juggernaut integrated their CRM and GRAVTY systems to transform hotel loyalty programs. In 2025, this partnership aims to enhance guest engagement, maximize efficiency, and manage costs amid global inflation. By leveraging unified guest profiles, hotels can personalize rewards and communication, fostering deeper brand loyalty and sustainable growth. This collaboration marks a shift from traditional loyalty systems, with a focus on guest interaction rather than static point-based rewards.

🚀 Corporate travel agency, Platinum, partners with AI leader Acai Travel to enhance operations. By 2030, Platinum aims to multiply revenue by 10 times. COO Ryan Potts emphasizes sustainable growth and personal client value. Acai's AI reduces agents’ repetitive tasks by up to 70% and speeds up responses by 50%. Targeting Australia’s AU$8 billion SME market, the partnership boosts efficiency and personalisation, preparing Platinum to expand services beyond travel bookings.

🍽 At the 2025 National Restaurant Association Show, Dine Brands Global executives Chris Padilla and Jason Suarez discussed AI innovations at Applebee’s and IHOP. They focus on data-driven insights to enhance daily operations. AI applications include ideation with Copilot, a Google-powered recommendation engine, and computer vision for order accuracy. Plans include AI for marketing, inventory forecasting, and franchisee support, emphasizing practical use over abstract concepts.

💻 Traditional hotel booking systems are outdated. Guests face cognitive overload from options—prices, locations, amenities—and conflicting data. Agentic AI offers a solution by acting as a digital concierge, engaging in real-time conversations, simplifying choices, and enhancing personalization. For AI to be effective, it must be integrated with hotel systems like CRS, booking engines, and CRM. This innovation, led by Andrew McGregor’s division at The Access Group, aims to boost guest satisfaction and loyalty.

📈 Radisson Hotels' RADFEST highlighted AI's role in hotel personalization, emphasizing the importance of guest data, such as reviews and surveys, to enhance personalized experiences. Effective AI-driven personalization requires high-quality, structured data and seamless tech ecosystems. Automation can enhance authenticity by using real-time feedback for genuine guest connections. The focus is shifting from demographics to real-time context, enabling tailored content distribution across digital channels. Success relies on integrating guest insights into hotel systems for actionable content strategies.

LONDON, 21 May 2025 – RMS, a leading hospitality platform for hotels, motels, serviced apartments and short-term rentals, has announced a new strategic partnership with property care and operations platform Breezeway. The…