Innovation

🏨 The hospitality industry has shifted towards a complex, AI-driven guest journey. This guide offers strategies for enhancing guest experiences, utilizing AI for predictive analytics, increasing ROI, fostering loyalty, and using first-party data to cut OTA dependency and grow direct bookings. It includes SEO, social media, and paid search tactics suitable for any hotel size, aiming to prepare for 2025 and beyond. Hospitality professionals are encouraged to download the guide for actionable digital strategy solutions.

💻 Over 90% of 1,400+ IT decision-makers surveyed by Rackspace Technology plan significant cloud strategy changes within two years, with 48% emphasizing hybrid cloud as critical. Despite public cloud adoption, 69% consider workload repatriation for security and cost reasons, with 80% resolving concerns post-repatriation. Only 16% fully integrate cloud adoption into business strategy, but ‘Cloud Leaders’ exceed expectations by 62%. Talent shortages and budgets constrain 40% of respondents, while AI and cloud integrations are pursued by 84%. Data security policies are in place for 96%, with 42% using AI for advanced security.

💻 A survey by Rackspace Technology finds over 90% of 1,400 IT decision-makers will alter their cloud strategy within two years, with 48% focusing on hybrid cloud as key for the next 12-24 months. Acceleration in hybrid cloud adoption stands at 22%, with 20% investing in private cloud. Organizations seek flexibility, AI integrations, and 69% consider shifting workloads back to private clouds for security and cost reasons. Only 16% fully integrate cloud adoption into their business strategy. Cloud leaders exceed expectations by 62% and leverage AI more extensively. Talent shortages (40%) and budget constraints (37%) hinder full AI and cloud integration. Data security policies are established by 96% of organizations, with 42% using AI for security. The survey, conducted in October-November 2024, included participants from sectors like manufacturing, healthcare, finance, and more, with 1,000 to 10,000+ employees and annual revenues of $50m to $15b.

💻 Over 90% of IT decision-makers from various sectors plan to revise their cloud strategies within two years, leaning towards hybrid cloud environments, according to the "2025 State of Cloud Report" by Rackspace Technology® (NASDAQ: RXT). The survey, conducted in October and November 2024, gathered insights from 1,420 participants across the globe. Hybrid cloud adoption is anticipated by 48% of respondents, with 22% accelerating their move and 20% investing in private cloud. AI integrations, aimed at enhancing operational efficiency (49%) and data analysis (45%), are driving these changes. Despite public cloud usage, 69% consider moving workloads back to private clouds or on-premises due to security (50%), system integration (48%), and cost concerns (44%). Talent shortage (40%) and budget constraints (37%) are the main challenges to full cloud and AI strategy implementation. Only 16% fully integrate cloud adoption in business strategies, but 'Cloud Leaders'—those advanced in cloud practices—report a 62% success rate in exceeding expectations. 📄 Click here for the full report.

💻 Conducted by Rackspace Technology (NASDAQ: RXT), the "2025 State of Cloud Report" surveyed over 1,400 IT decision-makers, revealing 90% plan to revise their cloud strategy within two years. Key findings: 48% regard hybrid cloud as essential for IT operations in the next 12-24 months; 22% will accelerate hybrid cloud adoption; 20% will invest in private cloud. Over two-thirds (69%) considered moving workloads from public to private clouds or on-premises for security and cost reasons; 80% resolved concerns through repatriation. Only 16% fully integrate cloud adoption into their business strategy. AI remains a priority, with 84% integrating AI and cloud strategies. Talent shortages and budget constraints are major hurdles, with 40% citing a lack of skilled cloud professionals. Advanced cloud priorities include Cloud Enabled 5G (50%), Cloud Native AI/ML Services (47%), and Cloud Based Robotics (40%). Data security is paramount, with 96% establishing privacy and compliance procedures. The survey spanned October-November 2024 and included sectors like manufacturing, retail, and healthcare, with companies ranging from 1,000 to 10,000+ employees and $50m to $15b in annual revenue.

📈 Rackspace Technology®'s "2025 State of Cloud Report" surveyed 1,400+ IT decision-makers, revealing that over 90% plan changes to cloud strategy within two years, favoring hybrid cloud for 48%. A shift to prioritize flexibility, adaptability, and resilience, driven by AI's potential in operational efficiency and data analysis. Despite public cloud adoption, 69% consider workload repatriation for security and cost reasons. Only 16% fully integrate cloud adoption into business strategy, while 'Cloud Leaders' exceed expectations at 62%. Talent shortages and budget constraints hinder full AI and cloud integration, with AI seen as critical by U.S. enterprises. New technology priorities include Cloud Enabled 5G (50%) and AI/ML services (47%), with 96% focused on cloud data security and compliance. The survey was conducted in October-November 2024 across various global sectors.

🏢 Travelport, a UK-based travel tech firm, appoints Andrew Jordan as CPTO. Previously CTO at Elemental Materials Technology and leadership roles at Carlson Wagonlit Travel, NEP Group, NBCUniversal, and Thomson Reuters. Co-founded Beyond Analysis and was CIO at dunnhumby. Greg Webb, CEO of Travelport, highlights Jordan's expertise in technology platforms and innovation to advance their tech strategy. Jordan is tasked with furthering Travelport's mission to simplify the travel industry with transformative technology.

📈 UK-based SystemsX appoints Danny Waine for travel industry sales strategy execution. In 2025, SystemsX plans to expand its AI and automation solutions—Sense, Content, Bridge—across the travel industry, targeting travel agencies, tour operators, and service providers. Co-founder Gareth Arnold emphasizes the company's commitment to enhancing partners' operational efficiency and growth through technology. Waine endorses SystemsX's tools for boosting revenue and productivity in travel businesses.

🏨 By 2025, ALTOUR suggests AI-powered chatbots will supplant traditional GUIs in the travel industry, enhancing efficiency in booking, disruption management, and providing real-time travel insights. These chatbots will integrate into all business travel stages, while biometric technology will digitize the entire physical travel process. Additionally, corporate negotiations will prioritize full content access and status-related benefits alongside competitive pricing.