Innovation

🏨 Cloudbeds launches its Preferred Partner Program to enhance value for hoteliers. This initiative highlights partners such as Amadeus, Flexipass, FLYR, IDeaS, Lightspeed, Mirai, Operto, Revinate, Siteminder, and Toast. Evaluated through a data-driven model focusing on customer adoption, integration quality, and support, the program aims to simplify tech decisions for hoteliers by promoting reliable solutions that drive growth and efficiency.

💰 July 17, 2025, Wyndham Hotels & Resorts partnered with Grubhub across nearly 6,000 U.S. hotels, spanning 20 brands. The collaboration offers delivery with no fees using Grubhub's app or QR codes. Franchisees without full-service restaurants were quick to adopt, seeing improved guest satisfaction and repeat business. The tie-up provides a six-month free Grubhub+ membership. Implementation involved seamless geofencing by Grubhub. Wyndham tracks usage to drive repeat stays and differentiate its brands.

🏡 Miami, FL, San Francisco, CA, on November 10, 2025 — Boom, a pioneering AiPMS, and Beyond, a leader in revenue management, announced a partnership. This collaboration integrates Beyond's dynamic pricing with Boom's AI management, enhancing efficiency for short-term rental operators. Boom also introduced BAM for autonomous short-term rental management and secured $12.7 million in funding. Beyond launched Neyoba, an AI revenue management assistant. Both aim to streamline operations and optimize profitability for property managers.

📈 Marketers, according to a McKinsey report, struggle to demonstrate the ROI of martech investments. Among 50 Fortune 500 marketing leaders, none could link martech to significant business outcomes. In China, e-commerce performance is scrutinized multiple times daily. Generative AI performs best when creating ads from scratch, improving click-through rates by 19%, while AI-modified ads perform poorly. Transparency about AI creation causes a 31.5% drop in CTR. Use AI for ideation, generating multiple concepts efficiently.

💻 Grand Hyatt Singapore transformed its in-room dining with Shiji’s Stellaris Digital Dine platform, achieving over 90% digital ordering and reducing labor costs by approximately $3,600 monthly. This shift enhanced order accuracy, reducing errors from 5-10% to near-zero, and improved menu update efficiency by 90%. Between July 2024 and June 2025, 58% of in-room dining revenue was digital. The initiative also supported sustainability by eliminating paper menus, aligning with the hotel's broader digital goals.