Market Trends

The Linkages Survey is part of the ongoing work of the Caribbean Hotel and Tourism Association’s (CHTA) Linkages Task Force, which is dedicated to advancing stronger economic integration between the region’s tourism industry and local productive sectors. This initiative seeks to assess the scope and effectiveness of linkages-related activities undertaken by National Hotel and Tourism Associations (NHTAs) to strengthen trade ties between hotels and local farmers, manufacturers, distributors, service providers, and other enterprises supplying locally sourced goods and services.

How AI is personalizing fares and hotel rates — and testing the limits of fairness in travel Oct 27, 2025 Key takeaways Personalized pricing is moving mainstream: Airlines, hotels, and…

Multigenerational trips and hotel stays drive new opportunities for the hospitality sector Oct 27, 2025 Family travel in the U.S. is poised for strong growth in the coming year, with…