Mergers & Acquisitions

📅 In 2024, Marriott International partnered with CG Hospitality Global. By May 2025, Series by Marriott was introduced globally. They plan to establish 100 Series by Marriott hotels in Greater China over 10 years, with the first four launching by 2026. Arro Khampa resorts in Southwest China will join this brand, maintaining their identity while participating in the Marriott Bonvoy program. This collaboration aims to cater to value-conscious travelers with high-quality, affordable lodging.

🎪 Anaheim in 2025 saw a record 26.5 million visitors, generating $6.8 billion in spending with a $10.4 billion economic impact. Disneyland Resort, a crucial tourism driver, is expanding with projects like DisneylandForward, involving a $1.9 billion investment. The Anaheim Convention Center secured 142 events for 2026, projected to generate 600,000 room nights and a $1.74 billion economic boost. Key events include NAMM and BlizzCon, ensuring continued lodging demand growth.

📅 HVS Hodges Ward Elliott brokered the sale of the 266-room Zurich Marriott Hotel in Switzerland to Pictet Alternative Advisors. A four-year renovation is underway, ending in Q1 2027. Ironstone and Ogilvy acquired 11 Pentahotels (1,808 rooms) in Europe for €275 million. Millemont bought the 160-room Courtyard by Marriott Oxford City Centre for £74 million. Eternam acquired Paris’ Grand Hôtel des Balcons for €26 million. Art-Invest acquired the 174-room Four Points Flex by Sheraton in Essen.

🏨 Marcus & Millichap sold the Holiday Inn Express & Suites in Danbury, Connecticut for $12,050,000. The sale, announced in 2026, was managed by Jerry Swon and John Krueger, marking Swon's seventh hotel sale of the year. Built in 2001 and renovated in 2024, the 50,000-square-foot hotel has 79 units and is situated on 2.5 acres. Key amenities include onsite parking, an outdoor pool, and a fitness center, located near I-84 and Danbury Fair Mall.

🏠 CapitaLand's Ascott Residence Asia Fund II acquired voco Seoul Myeongdong, a 576-key hotel, for KRW368 billion in Seoul's Jung District. The previous purchase by Gravity AM and TPG Angelo Gordon was for KRW228.2 billion in 2024. 🚦 Orchid Hotel Pte Ltd sold Singapore's 272-room Orchid Hotel for SGD273 million, equating to SGD1.0 million per key. The Fu family sold the 76-key Soravit on Granville hotel in Hong Kong for HKD370 million, HKD4.9 million per key.

🏨 Warsaw/Berlin – Griffin Capital Partners and PRIMESTAR Group formed Prime Griffin Hotels, a 50/50 joint venture aimed to create a leading hotel platform in Poland. They leverage PRIMESTAR's hotel operating expertise and Griffin's investment skills, focusing on Poland's major urban markets like Warsaw and Kraków. Griffin manages EUR 11 billion in investments, while PRIMESTAR operates 21 hotels with 4,389 rooms. Emphasizing midscale to luxury hotels, the venture plans to collaborate with brands like Hilton and Marriott.

🏨 Braemar Hotels & Resorts is dropping its sale plans to self-manage, incurring $505M in termination fees to Ashford Inc. After selling a 3-hotel portfolio for $437.5M, they net $330M post-debt, necessitating further asset sales. Analysts are split: Baird sees risks in smaller REITs, while Truist highlights strong sector performance. Hotel REITs boast impressive stock gains and favorable RevPAR trends, despite Braemar’s challenges with angry shareholders and potential litigation.