Investing in icons: talking hotel real estate with Jaume Tàpies Ibern
🏡 In December 2013, Jaume and co-founder Liza Masías established Aina Hospitality, an investment fund targeting boutique hotels. Initially raising more funds than expected, they expanded to larger properties, acquiring a portfolio of nine hotels within approximately 3.5 years. Aina Hospitality transformed into a hotel management company, while BOSCALT was created to handle investments. They attracted backers like Edmond de Rothschild Private Equity, focusing on luxury and ultra-luxury properties, such as Hyde London City and Baccarat Hotel Roma. They prioritize sustainability, with each property having a sustainability champion, and aim for the Silver sustainability standard for historic renovations. Despite the challenges of financing and competitive markets, their unique investment philosophy draws investors, offering a personal connection to the assets.
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