Google's Compliance with EU Regulations Alters Hotel Search Rankings, Favoring OTAs Over Direct Booking Channels
📈 Google's hotel search ranking in Europe is shifting due to the Digital Markets Act (DMA) compliance. OpenAI now redirects bookings from ChatGPT to third-party platforms to manage operational complexities, positively impacting OTAs. Accor and Risma launched Sofitel Tangier, strengthened Moroccan partnership ahead of the 2030 World Cup. Wyndham now operates over 100 hotels in Mexico. Key appointments include Olivier Eynard at Raffles & Fairmont and Andrew Insch at Aethos. Notable openings include The Hôtel Lili in Beverly Hills.
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