CSR and Sustainability - 10 Minutes News for Hoteliers - Page 22

2 min

Horwood House opens UK’s first ‘butterfly resort’

🦋 Horwood House hotel in Buckinghamshire launched the UK’s first “butterfly resort” on its 38-acre estate near Milton Keynes. This initiative supports eight native butterfly species, developed with local schools' input. A “butterfly butler” uses surplus hotel fruit to feed the insects. The hotel also collaborates with Urban Bee-lievers to install beehives, engaging youth in beekeeping and cooking with on-site honey. The project aims to enhance biodiversity and conservation education.

1 min

Barceló acquires 80% stake in Rusticae, expanding in rural tourism

💸 Founded in 1996, Rusticae manages 210 properties in Spain, Portugal, Morocco, Andorra, and Italy, focusing on upscale rural tourism. Barceló's acquisition marks a strategic expansion into this niche. CEO Sara Sánchez retains 20% ownership, continuing leadership as founders Carlota Mateos and Isabel Llorens step down. Barceló reported a €7.5 billion turnover in 2024, a 56% net profit increase, and debt elimination. Rusticae emphasizes sustainability and cultural tourism, offering over 100 local experiences.

2 min

Staypineapple Introduces Pet Wellness Program

🐶 Staypineapple partners with Zoundz and VEG ER for Pets to enhance pet wellness at its hotels. Guests booking the Pineapple Pup Package receive a 14-day Zoundz app trial, designed to reduce pet anxiety. This aligns with Staypineapple's pet-friendly goals, addressing increased separation anxiety in 76% of dogs. VEG ER for Pets offers 24/7 emergency care, available at over 100 locations near Staypineapple hotels, ensuring expert veterinary support for traveling pets.

2 min

Pacha Hotel becomes Ibiza’s first LEED Platinum-certified hotel

🌎 Pacha Hotel in Ibiza Town earned LEED Platinum certification, the first on the island, from the US Green Building Council. Scoring 83 points, it excels in energy and water conservation. In 2024, Pacha Group reported a 39% carbon emission reduction and a 7% water usage cut. The hotel supports Ibiza's economy via the 0 KM programme. Pacha Foundation invested €500k in local initiatives. The hotel, near Pacha Ibiza nightclub, features 57 rooms and minimalist design.

Dusit adds Tantawan Tented Camp in Chiang Rai

🏞 Dusit International manages Tantawan Tented Camp in Chiang Rai, 40 minutes from the airport. Featuring 10 tents, the camp merges Thai traditions with sustainability through the Tree of Life programme. Guests engage in cultural activities and farm tours. Connected with Sunflower Organic Farm, it supports girls at risk of trafficking. Facilities include a pool, amphitheatre, and pickleball courts. Dusit Thani College and The Food School offer training and workshops to support education.

Is it time to retire the all-you-can-eat breakfast buffet?

🍳 Aug 20, 2025: Hotel breakfast buffets generate over twice the waste of plated meals, with 300g per guest versus 130g. As hotels redefine luxury in 2025, establishments like Scandic, Ibis, and Hilton implement sustainable changes: shrinking pastry sizes, using smaller plates, and pre-portioning items. Buffets' environmental cost includes wasted land, water, and increased emissions, driven by consumer psychology. Redefining luxury focuses on quality and sustainability, reducing waste without sacrificing guest satisfaction. Read more on BBC.

2 min

WITT and WTA Launch the Core Wellness Standards for Hotels

🏨 TAMPA, Florida—In 2025, WITT and the Wellness Tourism Association launched the Core Wellness Standards for Hotels globally. The standards, developed by a committee of experts, include 100+ criteria across five pillars: Healthy Eating, Holistic Healing, Nature, Movement, and Local Impact. Key aspects involve nutritious meals, biophilic design, and local cultural celebration. The initiative aims to redefine wellness in hospitality, fostering guest well-being and trust in wellness tourism.

2 min

GSTC collaborates with Content With Purpose…

🌎 The Global Sustainable Tourism Council (GSTC) launched its digital series, "Travel Redefined: Tourism for People and Planet," in August 2025. In Q1 2025, international tourist arrivals grew by 5% compared to 2024, signaling recovery. This initiative highlights sustainable tourism to address climate change, biodiversity loss, and overtourism. It features GSTC Members' stories and promotes best practices in biodiversity conservation, carbon reductions, and equitable economic development, with films available online.

2 min

Behind the Scenes of Lee’s Famous Recipe Chicken’s Recent Updates

🍱 Lee's Famous Recipe Chicken is enhancing guest engagement with GiftAMeal, enabling meal donations via QR codes at their 130 locations or the Lee's mobile app. Since joining in July 2022, Lee's guests have contributed to over 75,000 meal donations annually. GiftAMeal has facilitated 2.5 million donations overall. The initiative notably benefits local communities, like Bardstown, Kentucky. Their new packaging, featuring QR codes, targets the 70-80% of customers using the drive-thru.

2 min

Radisson RED opens Oslo hotel with verified net zero status

🏨 Radisson RED Oslo City Centre, launched in central Oslo, Norway, is one of the first two hotels in the world to achieve verified net zero status, certified by TÜV Rheinland. The 118-room hotel, dating back to 1939, is powered by renewable energy and features eco-friendly practices like low-carbon menus and plastic-free amenities. Part of Radisson's goal to reach net zero by 2050, it partners with Klimato and Too Good To Go for sustainability efforts.

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