Tru by Hilton Refreshes Prototype, Grows to Over 300 Hotels
📍 Tru by Hilton has launched a refreshed prototype with design updates for comfort and flexibility. In 2025, new openings include Tru by Hilton Houston Downtown (March), Hanoi Station (April), Montreal (Summer), and Saltillo (Summer). Since 2016, the brand grew to over 300 hotels globally, including new debuts in Vietnam, Chile, and Colombia. The updates aim to enhance guest experience with redesigned desks, improved lighting, and lobby enhancements. Tru is expanding in the U.S., Canada, Vietnam, and Mexico.
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