Hotel Openings

🏖 Travel + Leisure and Wyndham are transforming Sports Illustrated Resorts into a hotel brand, targeting college towns and urban markets. The sole existing branded resort is a 185-suite property in Nashville. Future projects are set for Chicago and Baton Rouge by 2027, while Tuscaloosa's opening is delayed to 2028. Orlando and Ann Arbor projects were canceled. Competition includes TAN Resorts, which took over a former Cap Cana property. Financial terms remain undisclosed.

🏨 PM Hotel Group adds Hyatt House Naples/5th Avenue, a 183-room hotel, to its Florida portfolio. Opened in 2016, it offers guestrooms and suites, some with kitchens and balconies. Amenities include an on-site marina, outdoor pool, restaurant, fitness center, complimentary breakfast, and 3,100 sq. ft. of meeting space. This expands PM Hotel Group's national presence of over 90 hotels, with collaboration from Finfrock and The Plasencia Group. 👨‍👩‍👧‍👦

🏨 Generator acquired Novotel London Greenwich to convert it into Generator London Greenwich by January 2027, with renovations starting in spring 2027. The Paris office building in the 13th arrondissement will become Generator Paris Place d’Italie, featuring private and shared rooms and 3,200 sq ft of social spaces. The firm aims to double its global portfolio by 2031. Generator secured the Paris agreement after a 2025 tender, due to its success in transforming urban properties.

📍 Ruby, an IHG Hotels & Resorts brand, opened Ruby Lilou in Marseille, marking its French debut, alongside Ruby Yani Workspaces. Ruby Lilou, with 237 rooms, is located between Vieux Port and La Joliette, a 3-minute walk from the Joliette metro station. Ruby Yani offers 126+ workstations; membership starts at €60/month. The hotel features a 24/7 bar, cafe, and a 300 sq ft rooftop terrace. Marseille Provence Airport is 45 minutes away by public transport.

📍 Aimbridge Hospitality partners with Portman to manage The Westin Cincinnati and the upcoming Cincinnati Downtown Marriott. The Westin Cincinnati, a 456-key hotel acquired by Portman in 2025, will undergo renovations starting next year. The Cincinnati Downtown Marriott, a new 700-key hotel, broke ground on July 21, 2026, and will feature 60,000 sq. ft. of meeting space. The project secured $540 million in financing. Both hotels are located in Cincinnati’s central business district.

📍 Ruby Group's new hotel, Ruby Lilou, opened on October 5, 2026, in Marseille, France, located between Vieux-Port and La Joliette. The hotel features 237 yacht-inspired rooms with prices starting at €130 per night. Ruby Yani, also operated by Ruby Group, offers 126 workstations and memberships starting at €60 per month. The facility includes a 24-hour café-bar and a 300 sq m rooftop with city and sea views. This marks Ruby's first venture in France since IHG's acquisition.

📍 Marriott International, in partnership with Townhouse Hotels, announced a deal featuring eight hotels with over 700 rooms in the Netherlands. Series by Marriott will debut in this market with six properties, while two hotels join the Tribute Portfolio. Locations include Amsterdam, Breda, The Hague, Maastricht, and Eindhoven. Notable properties are Townhouse Amsterdam WTC (84 rooms), Townhouse The Hague (88 rooms), and Hotel Mariënhage Eindhoven (134 rooms). By Q2 2026, Marriott's Dutch portfolio will include over 30 properties across 12 brands.

🏨 Choice Hotels International opens its 600th extended-stay hotel, Everhome Suites, at Denver Airport, North Bethesda, Maryland. The hotel features studio and one-bedroom suites with kitchens. It is supported by sectors like healthcare and construction. Choice Hotels' extended-stay portfolio includes four brands, reporting 13% room growth in Q2 2026, marking 12 consecutive quarters of double-digit growth. The company has nearly 30,000 extended-stay rooms in development. Rimrock Companies owns the new property.

🏨 Choice Hotels International announced the opening of its 600th extended stay hotel, Everhome Suites Denver Airport, located under 10 miles from Denver International Airport. The company experienced 13% net room growth in Q2 2026, marking 12 consecutive quarters of double-digit growth. With nearly 30,000 rooms in development, the brand continues to expand. Everhome Suites offers studios and one-bedroom suites with full kitchens. The Lodging Conference 2026 takes place from October 5-8 in Phoenix.

🏨 IHG Hotels & Resorts celebrated the opening of the 200th Hotel Indigo worldwide. Since 2019, Hotel Indigo doubled its properties to 200, with 134 more in development. The brand launched in 2004 and spans 30+ countries, recently expanding to the Caribbean, Portugal, and Peru. Recent openings include Turks & Caicos, UK, and China, with upcoming locations in Costa Rica, Thailand, and Saudi Arabia. Vicki Poulos highlights the brand's focus on cultural uniqueness.