The year-round benefits of high-season reviews
📰 98% of consumers read online reviews for local businesses, 76% find them important for travel choices (BrightLocal, 2024). 59% won't use a business with under 20 reviews (BrightLocal, 2024). Responding to reviews increases the likelihood of business use by 41% (BrightLocal). 69% of consumers wrote a review when prompted by the business. Utilize high-season reviews to improve SEO, service, and online reputation. 94% avoid businesses after reading negative reviews, emphasizing the importance of addressing criticism.
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