Innovation

📍 Gilda, a leader in the hospitality industry, emphasizes adaptability as crucial during times of change. She advocates for resilience and confidence when disrupting norms with new projects, stressing the importance of being nimble and making swift corrections after wrong decisions. Emphasizing teamwork and clear communication, she highlights the goal of creating an extraordinary global Orient Express community, with guest satisfaction serving as the ultimate measure of success.

🏨 Located in Jakarta's business district, Mangkuluhur Residences by LORIN faced inefficiencies with manual distribution techniques, leading to errors and poor revenue optimization. Integrating STAAH's platform enabled seamless operations, better analytics, and dynamic pricing, resulting in a 50% jump in online revenue. The platform's 500+ integrations increased online visibility and booking rates while saving manual hours in rate and inventory management.

🏨 Caesars Republic Scottsdale Hotel by Hilton opened in March 2024 in Scottsdale, AZ, featuring an 11-story building with 20,000 sq. ft. of event space, a grand first floor pool, a rooftop pool and bar, two restaurants, and 265 guest rooms. The hotel installed over 700 PoE automated roller shades from PowerShades to enhance luxury and sustainability. The shades are integrated into the hotel's BMS for energy conservation, with adjustable settings for optimal comfort and energy efficiency in both guest rooms and public areas. PowerShades' True PoE technology provides cost-effective energy management and easy installation. The shades introduced in 2024 have up to 6Nm torque, quieter motors, and 13x more processing power, fitting diverse window sizes up to 171” wide x 117” deep.

📱 Dunkin' launched an interstitial ad for its heart-shaped "Cupid’s Choice Donut" and Brownie Batter Donut at the end of January 2024, available through February 21, 2024. McDonald's educated users on new app features, while Uber promoted a new subscription program with interstitial ads. These brands exploit advanced segmentation through loyalty programs for high lifetime value consumers. Interstitial ads are recommended for smaller brands with loyalty programs and mobile apps to increase visits and spending.

📈 Kristin Lynch joined Paytronix in 2019, rose to Senior Director in 2023 and serves over 100 clients. She blends 20+ years in brand marketing with restaurant technology, focusing on AI-enhanced personalization and guest experience. Lynch values the balance between human interaction and automation, advocating for tech that enhances, not replaces, hospitality, including the use of gamification.

🏡 Opened in March 2024, Caesars Republic Scottsdale Hotel by Hilton in Scottsdale, AZ, is an 11-story hotel with 20,000 sq. ft. of event space, including pools, bars, two restaurants, and a 7,000-sq-ft ballroom. Over 700 PoE automated roller shades from PowerShades have been installed throughout the hotel's 265 guest rooms and public areas. These shades can be controlled by guests via in-room panels and are integrated into the Building Management System for energy conservation. The PowerShades’ True PoE technology offers cost-effective energy management with easy installation, and the updated version introduced in 2024 features up to 6Nm torque and quieter motors. PowerShades provided custom-fit automated shades as large as 171" wide x 117" deep.

🏡 Hotels have historically personalized guest experiences using data from repeat stays and loyalty programs. Short-term rentals (STRs), lacking repeat visitor data, now use AI and local insights to offer real-time, contextual personalization, such as recommending activities or upselling services based on current conditions. This ecosystem-based approach connects STRs to local communities, driving economic benefits and redefining hospitality personalization. AI integrates with human local knowledge, enhancing guest experiences and revenue opportunities, representing a strategic shift in hospitality value delivery.

🌲 Populus Seattle, a carbon-positive hotel by Urban Villages and managed by Aparium Hotel Group, opens in late spring 2025 in Pioneer Square. The 120-room boutique hotel, formerly the Westland Building (1907), includes the first rooftop bar in the area, a signature restaurant, and a design inspired by the Pacific Northwest rainforest. Populus Seattle follows the fall 2024 opening of Populus Denver and aims to be a significant adaptive reuse development in the U.S. The project promotes sustainability by preserving the building's character, reducing embodied carbon footprint by 36%, equating to 2.2 million miles driven or 492 tons of coal burned, and offsetting emissions with carbon credits. The hotel will plant a tree for every night a guest stays and uses 100% renewable electricity.

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