Innovation

🏨 Six best applications in the Concept On the Move category of the Hospitality Awards' 25th edition. Finalists and winners to be revealed on November 25th. Stay tuned for the ceremony!

🏆 November 25th, at the 25th edition of the Hospitality Awards, six top applications in the Best Innovative Brand Concept category will be revealed. The event celebrates the most committed, innovative, and impactful players in the hospitality industry.

🛌 The Ascott Limited launches lyf, a new-generation brand merging co-living and hotel experiences with features like co-working lounges and event zones. B&B HOME introduces a long-stay concept blending home comfort with hotel efficiency and social initiatives. Hyatt's The StandardX offers minimalist design for young travelers. nhow Berlin's Gaming Rooms & Studio caters to gamers with high-performance setups. Novotel's La Suite at Parc des Princes combines hospitality with live sports. UMusic Hotels in Madrid integrates live music and hospitality in a historic venue.

🗺️ OpenAI launched ChatGPT Atlas on Tuesday. Atlas is a new AI web browser featuring "Agent Mode," which allows the AI to perform tasks like booking travel arrangements on behalf of users. CEO Sam Altman highlighted its design as an AI-powered browser centered around ChatGPT, enhancing how users search and interact online. Adam Fry, product lead, demonstrated its functionality to perform actions such as making reservations, booking flights, or even editing documents.

📚 Overwhelmed by AI? Discover over 50 free courses spanning beginner to advanced levels, 100+ explainer video tutorials, and 20+ free eBooks, playbooks, and whitepapers. Enhance your knowledge with recommended YouTube channels, podcasts, and blogs. This curated online resource aims to guide and inspire those who feel anxious about AI's rapid evolution. As we approach 2026, equip yourself with the skills and insights necessary to navigate the future of AI confidently.

🌐 In early 2026, a transformed travel sector will emerge, with AI reshaping operations and marketing. Google’s rule change led to an 88% drop in site visitors, impacting companies like Reddit (-15% stock, $5 billion market cap loss) and Monday.com (-40% stock in 30 days). Executives like those at Label Sessions emphasize achieving more in 100 days through Influence, Focus, and Foresight. Travel leaders must pivot strategies or risk obsolescence amidst rapid industry changes.

📲 Booking.com has launched AI tools, Smart Messenger and Auto-Reply, to improve partner-to-guest communication. The tools are live globally, with Smart Messenger available in the US, UK, New Zealand, and Australia. Early trials showed a 73% increase in partner satisfaction. AI Trip Support is available in 10 countries, providing 24/7 customer support. AI Rental Helper and Flight Search Summaries are also introduced. With 89% of consumers interested in AI for travel planning, these tools meet growing demand.

🗺️ British travellers in 2026 plan more holidays, with Gen Z and Millennials leading demand. Nearly 80% of Brits aim for as many or more trips, with an average of four trips per person. AI is used by 62% of Gen Z and 57% of Millennials for trip planning. UK travellers book 4.9 months in advance. Oslo, Copenhagen, Rabat, and Split/Zagreb are popular destinations. Partner-only breaks are most popular (44%), and 49% prioritize food and drink. Lux-scaping is rising, with 46% booking luxury stays.

💻 In 2024, Google's AI Overviews launched globally, marking a shift from traditional search to a generative internet era. A recent study shows that zero-click searches in the U.S. rose from 24.4% to 27.2% within a year, reducing click-through rates by 30-35%. Meanwhile, AI-assisted coding now accounts for 46% of new code on GitHub. ChatGPT has transformed into a "travel mall," integrating with Expedia and Booking.com, reflecting a move towards conversational commerce.

📺 PPDS unveiled the new Philips MediaSuite TV Series in Amsterdam, debuting in 2026. Models 6000 and 7000 offer Google Cast, AirPlay, Netflix, and Cloud gaming. Ambilight technology, available in the 6000 Series, enhances viewing, while Bluetooth headphones and Bandwidth Guard optimize performance. Sizes range from 24 to 65 inches, with a depth under 3 cm for the 7000 Series. Designed for energy efficiency and data security, these TVs promise to redefine hotel entertainment.