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Market Trends

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  • 2 min

Travellers prioritise intimacy and…

  • Travel Weekly Group Ltd
  • 23 July 2025
🗺️ 69% of travelers engaged in tours lasting three hours or less in 2024, reflecting a trend towards shorter durations. Half of UK, European, and US travelers booked at least one private tour. Germany led with 55%, followed by France with 50%. Tours with groups of six or fewer were preferred by 43% of Europeans. Real-time booking is vital as 61% of Europeans booked tours less than seven days in advance, emphasizing convenience and flexibility.
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U.S. hotel occupancy dips in June as business travel remains sluggish

  • Automatic
  • 23 July 2025
📅 U.S. hotel occupancy in June 2025 fell 1.7% year-over-year to 68.5%, marking four consecutive months of decline. Average daily rates rose slightly by 0.4% to $162.51, but revenue per available room fell 1.2% to $111.32. Corporate travel is weak, with weekday performance lagging since Memorial Day. New York City led in occupancy at 88.5%, while New Orleans and Phoenix had the lowest at 53.8% and 59.5%, respectively.
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Next-gen business travel: work, wellness, and rising expectations

  • Automatic
  • 23 July 2025
🛫 Jul 23, 2025, Condé Nast Traveler and WIRED explore the changing landscape of luxury business travel, focusing on work, wellness, and luxury integration. Key trends include enhanced in-flight privacy, wellness meals, and improved sleep options for high-end travelers. The project reveals the growing demand for quality details like coffee and lounges and discusses the limited reach of private aviation. As business travel rebounds post-pandemic, full connectivity remains divisive among travelers.
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  • 2 min

Despite a troubled environment, business travel hits a new record high

  • b.courtin
  • 22 July 2025
💰 In 2025, global business travel spending is projected to hit $1,570 billion, growing 6.6% yearly. The GBTA forecasts an 8.1% growth in 2026, with spending reaching $2,000 billion by 2029. By 2025, the top 15 markets will account for $1,310 billion, with the U.S. leading at $395.4 billion. The average trip budget is now $1,128, and mobile wallet adoption is at 64%. Trade tensions and economic uncertainties create challenges.
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  • 2 min

Tour de France 2025: Rouen hotels in the running for the yellow jersey?

  • m.welsch
  • 22 July 2025
🏄 Rouen, July 8, 2025: The Tour de France's fourth stage ended in Rouen, generating excitement and an 86.5% hotel occupancy rate, up 14.9 points from the previous year. This surge contrasts with expectations that Caen would benefit more. Jean-Marc Deverre and Delphine Crocq highlight the event's significant visibility and economic impact for Rouen, especially with beautiful regional images broadcasted. The bustling crowds and fully booked hotels indicate a thriving local economy.
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  • 1 min

CoStar Reports Mixed U.S. Hotel Industry Performance Results in June

  • LODGING Staff
  • 22 July 2025
🗺 June 2025, Arlington, Virginia—The U.S. hotel industry had mixed results over the past year. Occupancy dipped 1.7% to 68.5%, while ADR increased slightly by 0.4% to $162.51, impacting RevPAR, which declined by 1.2% to $111.32. New York City led with an 88.5% occupancy, up 0.9%. New Orleans and Phoenix saw the lowest occupancy at 53.8% and 59.5%, respectively. Top 25 Markets outperformed others in occupancy and ADR metrics.
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  • 1 min

The Chemistry Major Who Makes Hotels Better, One Data Point at a Time: Shozib Khan, Spire Hospitality

  • Josiah Mackenzie
  • 21 July 2025
🏨 Shozib Khan, VP of Hotel Performance and Analytics at Spire Hospitality, transitioned from a chemistry background to enhance hotel performance using data-driven insights. By applying scientific methods, he identified hidden operational issues, improving both guest and employee experiences. Through analytical rigor and human-centered innovation, Khan showcases how hospitality leaders can leverage data to tackle real-world challenges effectively, empowering teams and achieving success.
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  • 1 min

By 2040, 77% of the world's $15 trillion travel spending will happen without crossing a single border. | Beautiful Destinations

  • Beautiful Destinations
  • 18 July 2025
🗺 By 2040, 77% of global travel spending ($15 trillion) will be domestic, totaling $11.7 trillion—tripling from today's $4.1 trillion. Domestic, regional, and international travel will see 3x, 3x, and 3.3x growth respectively. Destinations like Riyadh, rural Chinese provinces, and Bavaria are becoming more popular as people redefine "exotic." Local opportunities are key, and regional partnerships are crucial with a 6.9% CAGR. The "staycation" trend is gaining profitability.
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  • 1 min

CoStar: All Regions Besides Middle East and Africa Increase Hotel Pipeline Activity

  • LODGING Staff
  • 18 July 2025
🏠 In June 2025, CoStar reported global hotel pipeline data. In Europe, 431,736 rooms were under contract, up 2.9%, with the UK and Germany leading construction. Asia Pacific saw 957,254 rooms, up 4.2%, led by China. The Middle East & Africa's pipeline dropped 2.6%, with Saudi Arabia and UAE leading. The Americas had 902,952 rooms under contract, up 1.1%, mostly in the U.S. Overall, growth except in the Middle East & Africa.
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  • 5 min

Camil Yazbeck: “We have no intention of resting on our laurels”

  • b.courtin
  • 18 July 2025
📍 Premium hotel signings increased by 150% since 2019, with over 500 hotels globally. Accor plans 250 future premium openings, adding 53,000 rooms. Pullman's network will expand by 50% in four years, focusing on China, India, and Indonesia. TRIBE brand has 20 hotels, with 40 more in development. Accor owns over 300 extended-stay properties. Aims for 300 hotels in India by 2030. Acquired 17 contracts in the Americas, converting them to various brands like Swissôtel and Mercure.
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