Market Trends

📊 EBITDAR is a financial metric used by hotels to measure true profitability, taking into account rent costs. The article suggests EBITDAR is pivotal for smarter financial decisions. Authored by Vanshikha Dhar and referenced by Hotelogix, the focus is on utilizing EBITDAR for a more accurate analysis of profits in the hotel industry. The article, without a specified publishing date, is associated with Hotelogix Blog which offers tips and trends in hospitality. The image is sourced from en.10minhotel.com with a date tag for March 2025.

🏡 Nobu Hospitality partners with Salboy to open the UK’s first Nobu-branded residences and hotel in Manchester, destined to be the city's tallest building outside London. The £360 million development, Viadux 2, features a 76-storey tower at 246 meters high and includes 160 hotel rooms and 452 luxury residences. The Nobu Hotel Manchester will offer amenities such as a spa, gym, and swimming pool, while the project reinforces Manchester's status as a luxury destination. The partnership with Salboy is a strategic development for both companies, with Nobu continuing to strengthen its global presence.

🏖 Over 100,000 participants attended ITB Berlin from March 4-6, with 87% visiting from abroad. Despite similar attendance to the previous year, Berlin's hotel industry saw improved performance, except for a decrease in the average daily rate. The 59th edition of the event significantly impacted hotel occupancy rates in Berlin.

🏡 Crystal Creek Capital acquires 64-room Planters Inn in Charleston's historic district, planning extensive renovations while preserving historical elements. Built in 1844, the Inn is the only Relais & Châteaux property in the city. The hotel boasts Southern design, modern amenities, and a 5,500-square-foot meeting/event space. Its courtyard is designed by Sheila Wertimer, and the on-site Peninsula Grill restaurant offers Southern cuisine with Lowcountry flavors. Crystal Creek Capital also owns hotels in Jackson, Wyo., and Fort Collins, Colo.

🎷 Reach Hospitality to open Evelyn steakhouse in Dallas on March 26. The 9,500-square-foot venue designed by ICrave will offer steaks, seafood, and classic cocktails. The main dining room seats 85, while the Ruby Room, main bar, and Room Seven lounge will have 75-100 seats each. Martini prices range from $17 to $22. The Price of Fame cocktail costs $150. Menu highlights include Texas Wagyu Strip and dry-aged prime ribeye, with Evelyn closed on Mondays.

🏡 W Edinburgh, awarded Scottish Hotel of the Year 2025 at the Hotels of the Year Scotland Awards, also won Lifestyle Luxury Hotel of the Year 2025, Cocktail Bar of the Year 2025 for Joao's Place, and Spa Treatments Award of the Year 2025 for AWAY Spa. Opened in late 2023 in Edinburgh's St James Quarter, the five-star hotel is praised for its modern luxury, vibrant experiences, and professional hospitality. General Manager Ken Millar highlights the competitive achievement and the team's efforts over the past year.

🍝 Italian luxury truffle brand La Rustichella, with a €15M turnover, launched a 100% certified organic truffle product line in response to the organic sector's growth, valued at £3.2 billion. Founded in 1986, the company expanded from Italy to the USA, Asia, Europe, and the UK. The new range debuted at the Hotel, Restaurant & Catering event in London from March 17-19, 2025. Products include Organic Truffle Oils (white and black varieties), Organic Truffle Paté (black and white varieties), and Organic Truffle Carpaccio.

🏨 At the 2025 Hunter Hotel Investment Conference in Atlanta, key data was discussed, revealing industry trends: Oxford Economics increased their recession forecast from 20% to 30%, with CoStar Group expecting revisions to their 2026 and 2027 forecasts. Leisure-focused segments, constituting 55% of demand, may show resilience due to longer stays and less price sensitivity. CBRE Hotels Research noted unsustainable profit margins post-COVID, with revenues unable to keep up with inflation and expense growth. AirDNA reported unpredictability in short-term rental supply, with 60 markets seeing declines into 2025.

🏨 Sonesta International Hotels Corporation introduced a new Sonesta Simply Suites prototype, offering a four-story, 122-key layout, and a three-story, 89-key alternative. Designed for extended stay guests, suites include in-suite kitchens, ergonomic workspaces, and ample storage. The design focuses on maximizing space, guest comfort, and operational efficiency. It features a 24/7 market, fitness center, guest laundry, and outdoor spaces. The brand is expanding across the U.S. targeting the extended stay sector with cost-effective, scalable options for developers and comfortable, efficient accommodations for guests.