TMCs prioritise programme simplification, research reveals
🛫 42% of European travel managers struggle to access necessary data, while only 16% use it effectively. In 2026, 60% aim to simplify their programs due to clunky workflows, with 44% citing inefficient processes. 42% find opaque pricing models challenging to explain, and 36% book off-platform for lower prices. TMC bookings see a 15% decrease in traveler confidence. The study surveyed 120 managers across the UK and Europe, emphasizing a move towards transparent fee structures and automated workflows.
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