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Revenue Management

335 posts

[[ 12 ]]

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  • 5 min

5 Common Mistakes in Hotel Revenue Management and How to Avoid Them

  • Mia Belle Frothingham
  • 1 August 2024
💰 Avoid common revenue management mistakes in the hospitality industry by incorporating real-time data, optimizing distribution channels, implementing dynamic pricing, focusing on customer segmentation, and monitoring competitor actions to enhance hotel performance and profitability. For instance, instead of static pricing, employ dynamic pricing strategies based on demand and market conditions using revenue management systems (RMS) and regularly review your strategies. Optimize OTA listings, promote direct bookings, and balance channel mix to maximize visibility and profits. Understand different customer segments to tailor marketing and offers for increased bookings and guest satisfaction. Regularly conduct competitor analysis and adjust strategies accordingly to stay competitive. Leave hotel revenue management to the experts like RevOptimum for a personalized strategy to boost RevPAR.
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  • 3 min

Thoughtful Thursday: The WHATs & WHYs of Smart Pricing!

  • Nashi Dasgupta
  • 1 August 2024
💾 STAAH SwiftBook's Smart Pricing feature enhances booking strategies by providing customized discounts aligning with guest booking behaviors to drive direct bookings and increase revenue. It offers six discount types, including Advance Purchase, Multi-Night, Device-Specific, Last-Minute, Pay Now, and Regional Discounts. These target early reservations, longer stays, mobile users, spontaneous bookers, advance payments, and international guests, thus maximizing occupancy and revenue. Users can find and set up Smart Pricing in the STAAH Max V2 dashboard under 'High Conversion Tools'.
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  • 2 min

Why Reimagining Restaurant Loyalty Matters

  • Tony Loeb
  • 30 July 2024
💰 A survey by HT for the 2023 Customer Engagement Technology Study revealed customer preferences for loyalty programs: 78% favor discounts, 62% appreciate complimentary products/services, 36% desire exclusive experiences, and 25% prefer personalized communications/offers. Restaurants are integrating experiences to enhance loyalty, like Taco Bell's "The Cantinas" and Marriott Bonvoy and Starbucks' loyalty link. CC's Coffee House launched a new app for over 40 locations in Louisiana, Mississippi, and Texas, enhancing personalization and guest engagement.
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  • 2 min

Price fluctuations remain a challenge for foodservice sector as month-on-month inflation rises again

  • James McAllister
  • 30 July 2024
💸 In June 2024, inflation stood at 3.6% with a significant month-on-month rise of 1.3%, the largest increase in 12 months. The foodservice sector sees this as a return to levels seen five months prior. Shaun Allen of Prestige Purchasing and Reuben Pullan of CGA by NIQ acknowledge the volatility of the market, urging vigilance. Vegetables, particularly potatoes due to poor weather conditions impacting 2023 crops, face double-digit inflation, while two other categories show year-on-year deflation, bringing some relief amidst ongoing cost challenges.
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  • 6 min

A Step-by-Step Guide to Implementing Data-Based Pricing Strategies

  • Tony Loeb
  • 29 July 2024
```html 📰 Setting effective room rates in the hotel industry involves targeting key metrics such as RevPAR, occupancy, and ADR. Utilizing historical data from a property management system (PMS) helps hotels understand booking patterns and optimize distribution. Monitoring booking windows and market segments informs strategic discounting and promotions. RMS tools automate tracking of demand, pricing fluctuations, and market positioning. Regular reviews of pricing strategies are recommended, with frequency depending on property size and resources; larger hotels may require more frequent reviews, while smaller properties can rely on RMS for 3-4 strategic checks per month. Implementing RMS reduces manual workload and helps hotels stay competitive by adjusting prices in line with market demand. ```
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  • 3 min

The founders of Soothr and Sappe restaurants in New York City form Sawasdee Hospitality Management

  • Linnea Covington
  • 25 July 2024
🍺 Chidensee Watthanawongwat, Kitiya Mokkarat, and Supatta Banklouy formed Sawasdee Hospitality Management in April to introduce less familiar Thai dishes to the U.S. They operate Soothr in East Village and Sappe in West Village, New York City. Sawasdee plans to expand across the country, including Los Angeles and Miami. They aim for an upscale Thai dining experience, diverging from typical takeout menus. Sappe offers skewers from $20, dook fu salad at $29, and Crying Tiger for $22, while Soothr features dishes from $14 to $28, including dry Sukhothai noodles for $18 and massaman curry at $28. Sawasdee's next venture is introducing Thai barbecue hot pot in Manhattan.
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  • 1 min

New on the menu: Two scallops and two tuna nayehs

  • Bret Thorn
  • 19 July 2024
🍹 Chefs Zachary Engel of Galit in Chicago and Satinder Vij of Ilili in Washington, D.C. reinterpret Kibbeh nayeh using tuna, mixing global flavors. Roman Andres presents a scallop tostada at Siempre J.B. in Las Vegas, while Gladstone’s in Pacific Palisades, Calif., serves scallops over green risotto. Balcón Rooftop in Midtown Manhattan introduces a purple gin cocktail with blueberries, passion fruit, and Champagne.
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  • 1 min

Spaghetti House swings to loss amid ‘extremely difficult year’

  • James McAllister
  • 16 July 2024
🍴 Spaghetti House, operating eight restaurants in London, saw turnover rise to £10m from £9.8m despite a challenging year. Profit margin increased from 75% to 77% due to efficient wastage control and a central distribution process. However, the group swung to a loss, contrasting with last year's profit of £334,681, which included £1m of one-off income. Adjusted EBITDA improved from -£545,321 to £52,483. A new brand, A Braccetto, launched earlier the year in Earl's Court, featuring a menu with classic regional dishes.
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  • 4 min

3 Ways AI Improves Hotel Guest Experiences

  • Tony Loeb
  • 15 July 2024
🏠 A 2023 Rackspace survey indicates 73% of hospitality IT decision-makers see AI as crucial to their business strategies. Marriott employs generative AI for personalized booking experiences. The Cosmopolitan's AI chatbot, Rose, enhances guest services in Las Vegas. Turtle Bay Resort's AI-powered CRM has led to a 70% email engagement rate and a 40% revenue increase. AI ensures consistent experiences across properties, with examples like standardized housekeeping and fast support through virtual concierges.
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  • 2 min

Menu inflation at full-service restaurants outpaced QSRs in June

  • Alicia Kelso
  • 11 July 2024
📈 The Consumer Price Index dropped 0.1% in June, first decline since 2020, with an annual increase of 3%, nearing the Fed’s 2% target. Food index rose 0.2% in June; food-at-home up 0.1%, food-away-from-home climbed 0.4%. Over 12 months, food-at-home prices increased 1.1%, while restaurant prices jumped 4.1%. Full-service restaurant menu prices rose 0.6% versus limited-service at 0.2% in June. Kalinowski Equity Research predicts full-year 2024 same-store sales growth to be significantly lower than 2023.
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