TOP NEWS

💳 Martin Soler, co-founder of 10minutes.news, discusses the implications of over-regulation in Europe, affecting the technology and hotel industries. Recent regulatory efforts, like rate-parity and GDPR, have paradoxically made it harder for small companies to grow, ultimately reducing competition. Europe's focus on post-regulation rather than pre-regulation is highlighted as a necessity for fostering innovation. The hospitality industry's slow adoption of payment technologies is criticized, suggesting a need for a guest experience overhaul akin to the transformations seen in companies like Uber, Airbnb, and Amazon. Additionally, the proliferation of hotel brands is deemed non-problematic as long as standards are maintained.

🚗 EV Connect's 12-month benchmark study of 78 hotel properties showed an average EV charger utilization of 28%, with 73.1% of these hotels offering paid charging services. Monthly session growth rate averaged 3.3%, indicating increasing demand for EV chargers. Additionally, over half of the charging sessions came from new drivers. The top 10% of hotels on the network earned nearly $11,000 per year from charging, significantly contributing to higher revenue per available room rates (revPAR). With 10% of vehicles expected to be electric by 2030, EV charging is becoming essential for hotels to attract guests and increase retention.

🏨 Summary: The article on Hotel OTA Agreement discusses how Online Travel Agencies (OTAs) charge hotels for their services, including commission rates and specific clauses within OTA agreements that can affect hotel revenue. Although no specific percentages or clauses are mentioned in the excerpt provided, the article seems to aim at educating hoteliers on the financial and contractual aspects of working with OTAs. The post was written by Suniti Bahl and was published on September 25, 2024.

💾 The Grand Royale Hotel's revenue manager Emily was overwhelmed with manual tasks, facing isolation, burnout, and declining performance. Meanwhile, Alex of The Elite Haven Hotel used automation tools to eliminate tedious tasks, spurring profits and earning bonuses. Emily, inspired by Alex, proposed automation to her GM, who initially rejected the idea. With support from colleagues and after a pilot's success, their hotel saw improved profits and employee morale, validating the shift to automation and strategic work over manual labor.

📢 STAAH, a New Zealand hospitality solutions provider, held ‘The Big Connect’ event in Mumbai, attended by over 400 experts. In partnership with Booking.com and WebBeds, the conference at Sahara Star Hotel focused on tech-driven solutions for hotels, aiming to increase online bookings, revenue, and streamline distribution. National Sales Head – India, Shoaib Ali, highlighted the event’s success and potential future expansion. The event concluded with entertainment including a live comedy act.

🏨 To attract hotel guests without lowering rates, leverage social media for exclusive offers, increase meta search spend, craft email campaigns for past guests, and use OTA tools like Expedia’s Accelerator or Booking.com’s Visibility Booster. Agoda and Priceline growth campaigns offer global exposure. Pay-On-Performance media campaigns provide visibility with no upfront costs, focusing on actions like bookings or clicks. RevOptimum, with 30 years of experience, empowers hotel revenue growth, pioneering remote management solutions and innovative revenue tools, dedicated to impacting the hospitality industry positively.

🏨 A TrustYou study reveals travelers read 8.7 reviews before booking. Hotels maximize revenue through technology like meta-search and ad management platforms (Triptease, D-EDGE), revenue management systems (IdeaS, RoomPriceGenie, Atomize), and direct booking platforms (Hotelchamp, Triptease). Pre-stay phases engage guests with apps, SMS, and upselling tools (Oaky, UpsellGuru), while on-site experiences are enhanced by PMS solutions (Mews, Cloudbeds) and payment methods. Post-stay engagement uses surveys and loyalty programs to maintain guest relations.