TOP NEWS

📖 In 2026, hoteliers explore innovative strategies through 20 must-listen hospitality podcasts. "Matt Talks Hospitality" hosted by Mews CEO Matt Welle features episodes on AI, automation, and luxury pet experiences. "Hotel Tech Insider" discusses tech transformations, while "Hospitality Mavericks" showcases 200+ conversations with industry leaders. "The Modern Hotelier" covers commercial strategy and branding. Other podcasts focus on sustainability, Airbnb tips, guest psychology, and global hospitality trends, providing diverse insights for modern hospitality challenges.

🏨 Kempinski's premiumisation strategy focuses on artisanal excellence, personalisation, and unique experiences. Each property acts as a European sophistication ambassador, aligning with the luxury industry's shift toward selectivity, emotional resonance, and experiential offerings.

📈 Los Angeles hotel occupancy was over 70% in 2023, below pre-pandemic upper-70% levels, due to strikes, soft travel demand, and 2025 wildfires. In 2026, eight FIFA World Cup matches from June 12 to July 10 will boost tourism. International travel through LAX was 10% below pre-pandemic in 2025, despite a 26% increase from Japan, attributed to Shohei Ohtani's influence. Filming days fell 16.1% in 2025. ADR growth is expected, aided by global events and luxury accommodations.

💰 84% of leisure travelers engaged in gaming behaviors with travel loyalty programs in the last year. 20% flew to maintain airline status, and 25% chose hotels solely for status retention. 39% used gift cards to earn points, and 16% manufactured spending. Despite loyalty, 57-68% used alternative brands. Brands must align product, pricing, and programs for true loyalty. Phocuswright’s research explores travelers' perceptions and loyalty engagement.

📈 In 2026, Andrew Farrow from RBH Hospitality Management emphasizes strategic positioning for independent hotels. At The Met Hotel Leeds and The Milner York, strategic repositioning and investments led to record revenues and guest satisfaction. Strategic branding guided investment decisions, ensuring alignment between digital and physical touchpoints. Future focus areas include market understanding, internal alignment, and rate resilience over volume. Clear strategies, driven by data and cultural alignment, differentiate hotels in competitive markets.

🏨 London, 20 January 2026 - Hotels using Journey's platform see a 95% AOV surge by offering curated experiences with bookings. Extras boost booking revenue by 16% and spa services increase AOV by 44%, from £371 to £534. Marketing efficiency improves with ad spend returns rising from 13 to 30. Repeat guests spend 1.5 to 2 times more. Simon Bullingham emphasizes treating experiences like revenue products boosts performance. Journey aids over 750 properties in enhancing guest experiences.

🏨 SilverBirch Hotels & Resorts, a leading Canadian hospitality company, revamped its financial planning by adopting FairPlanner and FairPayroll from Fairmas, enhancing accuracy and efficiency. Previously reliant on error-prone Excel spreadsheets, SilverBirch now enjoys improved forecasting, budgeting, and labor cost planning. Key benefits include increased budget accuracy, faster scenario comparisons, and enhanced decision-making. Fairmas, founded in 2003, serves over 5,500 hotels globally, expanding its presence beyond Europe.

🏆 Club Med celebrated its 75th anniversary with an immersive anniversary campaign. Forgoing a traditional retrospective, the brand launched an experiential marketing initiative that served as a manifesto of its identity. This campaign blended Club Med's heritage with contemporary appeal, creating a unified and influential marketing experience.