10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
    • Hotel Tech
    • Hotel Chains
    • Topics
    • OTAs
    • Airbnb news
    • AI in Hospitality News
    • Marriott news
    • Booking.com news
    • OTA News
    • UCP news
    • PMS news
  • The Columns
  • Posts
    • Hotel Marketing
    • Revenue Management
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 More
    • Largest Hotel Brands by Traffic
    • Hotel Brands of the World
    • OTAs of the World
    • Most read Articles
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
    • Hotel Tech
    • Hotel Chains
    • Topics
    • OTAs
    • Airbnb news
    • AI in Hospitality News
    • Marriott news
    • Booking.com news
    • OTA News
    • UCP news
    • PMS news
  • The Columns
  • Posts
    • Hotel Marketing
    • Revenue Management
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 More
    • Largest Hotel Brands by Traffic
    • Hotel Brands of the World
    • OTAs of the World
    • Most read Articles
  • About us

Stasher secures £3m backing to expand smart luggage lockers across UK hotels

  • 10minhotel
  • 23 September 2026
  • 3 minute read
Total
0
Shares
0
0
0

Global luggage storage platform expands smart locker network with Premier Inn as a major early partner, as bookings grow 108% month on month

LONDON, 23 SEPTEMBER 2026 – Stasher, the luggage storage platform with more than 10,000 locations across 1,200+ cities, has secured £3 million in new funding to accelerate the expansion of its global marketplace and smart luggage locker network.

The funding comprises approximately £2 million (€2.3 million) in growth financing from growth lender Gilion and a £1 million strategic investment from global smart locker provider Hive Box. It will support Stasher’s next stage of growth, including expanding its global marketplace, adding more locations and accelerating the rollout of its smart locker network.

Stasher has historically operated as a marketplace, connecting travellers with hotels and local businesses that have spare space for luggage. The smart locker rollout adds dedicated, self-service storage to that existing network.

Premier Inn is among the first major hotel groups to roll out the lockers, following an initial pilot at Premier Inn London St Pancras in November 2025. Stasher’s smart lockers are now operating across 17 Premier Inn properties in London, Edinburgh and Manchester, alongside Zedwell Trocadero at Piccadilly Circus and StayKula properties in Kensington and Birmingham. The company also works with Staycity Aparthotels across several UK and Irish locations using earlier Stasher locker models.

Radisson Automates Price Match System, Achieving 19% Increase in Direct Bookings, While Marriott Tightens Policies
Trending
Radisson Automates Price Match System, Achieving 19% Increase in Direct Bookings, While Marriott Tightens Policies

Early performance has been strong. Bookings across Stasher’s smart locker network are growing 108% month on month, with its highest-performing location currently generating £2,500 per week in locker revenue.

For hotels, luggage storage is a familiar operational challenge, particularly around the hours before check-in and after checkout. Traditional bag storage requires front-desk teams to check luggage in and out, manage tags and find secure space to hold it. Stasher’s lockers allow guests to store and collect their own bags using a QR code, with secure compartments available 24/7. Hotels can also generate ancillary revenue by opening spare capacity to Stasher customers, with every Stasher booking covered by a £10,000 guarantee.

Stasher will use more than a decade of booking and search data to help determine where new lockers are deployed, identifying where travellers are already looking for luggage storage, existing locations are reaching capacity or demand continues beyond staffed opening hours.

Jacob Wedderburn-Day, CEO and Co-Founder of Stasher, said: “Hotels have always been a huge part of the Stasher network, so we know how much demand there is for luggage storage and how much work can sit behind what seems like a simple guest service. This funding gives us the firepower to expand our marketplace and bring smart lockers to more hotels, giving guests greater flexibility while reducing manual handling for hotel teams.”

As part of its strategic partnership with Hive Box, Stasher will receive an initial 100 smart lockers for deployment across the UK and Europe by mid-2027, alongside Hive Box’s £1 million investment. The lockers are manufactured by Hive Box, with its hardware, IoT platform and remote-management technology integrated with Stasher’s booking platform.

Hive Box is one of the world’s largest smart locker operators. As of July 2026, Hive Box operates a smart locker network of over 400,000 lockers, covering 236,000 compounds and serving 481 million consumers, with more than 22 million parcels handled per day on average.

Tommy Xu, VP International Business of Hive Box, said: “By combining Hive Box’s experience in large-scale smart locker infrastructure with Stasher’s strong local network, customer base and deep understanding of traveller needs, we are creating a scalable model for unattended luggage storage across the UK and Europe.”

The venture debt from Gilion will give Stasher additional capital to invest in its growth, including adding more locations to its marketplace and increasing marketing activity.

Fredrik Johansson, Investment Director of Gilion, said: “Stasher is a clear leader in its market, growing fast while keeping customer acquisition costs low in a very attractive segment. We’re impressed by the founders and how disciplined they’ve been in scaling the company. We’re excited to back Stasher as it grows further and cements its position in the global luggage storage space.” 

Stasher plans to expand its smart locker network across further hotels, aparthotels, hostels, serviced apartments and other accommodation locations in the UK and Europe. 

Hoteliers can find out more here.

About Stasher

Stasher is a luggage storage platform connecting travellers with more than 10,000 secure storage locations in over 1,200 cities worldwide. Founded in London in 2015 by Jacob Wedderburn-Day and Anthony Collias, the company partners with hotels, shops and other businesses with spare secure space, and now operates its own network of smart luggage lockers. Travellers book and pay through stasher.com or the Stasher app, and every booking is covered by the Stasher guarantee. For more information, visit www.stasher.com.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
Previous Article

Hotel Monitor 2027 Predicts Global Hotel Rate Increases, With Latin America Leading Up to 12.2% Growth

  • Heather Sandlin
  • 23 September 2026
View Post
Next Article

RevPAR Combines Occupancy and ADR to Provide a Key Performance Metric for Hotel Revenue Management Strategies

  • 10minhotel.com
  • 23 September 2026
View Post
You should like too
View Post
  • Categorizing...

In Eastern Europe, local OTAs beat the giants by going narrow

  • 21 October 2026
View Post
  • Categorizing...

Moon World Resorts has been honored on the hospitality industry’s global design stage at Gotham Hall, New York.

  • 10minhotel
  • 21 October 2026
View Post
  • Categorizing...

PriceLabs Research: 8 in 10 Hotel Guests Would Switch to a Short-Term Rental at a Similar Price

  • 10minhotel
  • 21 October 2026
View Post
  • Categorizing...

Hotels Wall Co publishes eight hotel artwork planning guides

  • 10minhotel
  • 21 October 2026
View Post
  • Categorizing...

Hospitable adds industry-first inventory management and credit card payments to its Tasks suite

  • 10minhotel
  • 15 October 2026
View Post
  • Categorizing...

Snow is optional: What moves winter sports travelers when the forecast fails

  • 15 October 2026
View Post
  • Categorizing...

UK short-term rental rates rose in every region in Q3, with December RevPAR pacing 6% ahead of last year

  • 10minhotel
  • 14 October 2026
View Post
  • Categorizing...

One Drake Road reports 58% booking growth after unifying its hybrid accommodation portfolio on eviivo

  • 10minhotel
  • 13 October 2026
Downloads
  • The OTA Market, Finally Mapped

    View Post
  • The AI Trip Planning Market 2026

    View Post
  • The Hotel Internet Is Controlled by a Handful of Brands

    View Post
Join our 300,000+ Readers!
Most Read
  • Hospitable adds industry-first inventory management and credit card payments to its Tasks suite
    • 15 October 2026
  • AI Transforming Travel: 38 Companies Innovate with Various Models, Including $138.5M Investment in Fora
    • 16 October 2026
  • Dead and Buried
    • 17 October 2026
  • Moon World Resorts has been honored on the hospitality industry’s global design stage at Gotham Hall, New York.
    • 21 October 2026
  • Hotels Wall Co publishes eight hotel artwork planning guides
    • 21 October 2026
Sponsors
  • Monitor your blind spots: Is AI getting your hotel right? 
  • Shiji spent a year testing AI on its own people before offering it to a single hotel
  • Four friends posing for a sunny street photo; one holds a camera while the others smile and laugh.
    The visibility game just got serious for hoteliers
Top News
  • Hilton Launches Pay with Points Feature for Loyalty Members, Expanding to 800 Hotels by End of 2026
    • 21 October 2026
  • 219 – Suite Success: A Hotel Reputation Management Mini Series with Andrea Stokes of J.D. Power
    • 21 October 2026
  • Friedrich von Schönburg Discusses AI's Role in Enhancing Guest Interaction and Luxury Hospitality at Rosewood Hotels
    • 21 October 2026
  • Google Launches Hotel Booking via AI in U.S., Partners with Major Hotel Chains and OTAs
    • 21 October 2026
  • Shopify Q2 Earnings: GMV Up 32% to $116B, AI-Driven Orders Triple, Converting at Twice the Rate
    • 20 October 2026
Sponsored Posts
  • Monitor your blind spots: Is AI getting your hotel right? 

    View Post
  • Shiji spent a year testing AI on its own people before offering it to a single hotel

    View Post
  • Four friends posing for a sunny street photo; one holds a camera while the others smile and laugh.

    The visibility game just got serious for hoteliers

    View Post
Contact informations

[email protected]

Advertise with us
Contact Tony to learn more: [email protected]
Press release
[email protected]
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Most important news in hospitality
  • Latest news about Booking.com
  • Latest news about Marriott
  • Latest news about Hilton
  • Latest news about Airbnb
  • Largest Hotel Brands by Traffic
  • AI in Hospitality News
  • Expedia News Hub
  • Revenue Management
  • Property Management Systems (PMS) News
  • Latest news about Siteminder
  • OTA News for Hotels
  • Hotel Marketing News
  • Most read Articles
  • The Complete OTAs of the World List
  • The Hotel Brands of the World
  • Hotel Openings
  • Human Resources in Hospitality
  • Mergers & Acquisitions
  • Regulatory and Legal Affairs
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.

New

Booking and Expedia are just 2 of 192.

See the full map of hotel distribution.

See the 192 channels→
The OTA Database - 192 hotel distribution channels Free preview
New

There are 192 OTAs.

The complete map of hotel distribution.

Explore the database→

Free