RateHawk and Phocuswright Report Identifies Machine-Readable Hotel Inventory as Key for Agentic AI Booking Eligibility
💻 Jun 24, 2026: RateHawk and Phocuswright report highlights machine-readable inventory as crucial for AI-driven travel bookings. Key trends include data standardization for agentic systems. RateHawk, in its tenth year, reports AI handling half of support requests and doubles its supply to 250,000 properties. Its API network increased 33% in 2025. 57% of travel pros view AI positively. Hotels need intermediaries to make inventory machine-readable to join the agentic layer in travel distribution.
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