Bob W signs lease for third Stockholm property
📍 Bob W has secured a long-term lease for a former hotel in Södermalm, Stockholm. The 1,300 sq m building at Lundagatan 31 will transform into 62 studio apartments, opening in Q2 2026. Located near Zinkensdamm and Mariatorget metro stations, the site will feature a lounge and third-party-run restaurant. Partnering with Classic Hotel Bjälken 20, Bob W emphasizes modern hospitality trends and flexible, design-led operations in response to conventional hotel model challenges.
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