Hyatt Announces Global Debut of Unscripted by Hyatt Brand
📍 Hyatt Hotels Corporation and Indochina Kajima partnered in January 2026 to expand the Unscripted by Hyatt brand in Vietnam. This agreement increases Hyatt's Vietnam presence from four to ten hotels, integrating six existing Wink properties, including Wink Saigon Centre and Wink Danang Centre, and a new Wink Hanoi Westlake opening in late 2026. The seven properties offer over 2,000 rooms, catering to modern, tech-savvy travelers. Wink hotels emphasize design-forward, tech-enabled, and sustainable features.
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