Awaze appoints Carlie Wittred as Brand…
🏖️ Awaze, one of Europe's largest holiday rental providers, appoints Carlie Wittred as Brand Growth Director to enhance brand presence. Wittred, formerly at Gousto, aims to unify PR, partnerships, and marketing for brands like Hoseasons and Cottages.com. Awaze reports record guest numbers in August and a 14% rise in Black Friday bookings year-on-year. Occupancy grew 4% in Q3, supported by investments in technology and marketing. Richard Banks believes Carlie will sharpen market positioning.
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