The Buzz Without the Booze: Inside Asia’s Caffeine-Fuelled Day Rave Movement
☕ Harpreet Gill, co-founder of Exposure Therapy in Singapore, pioneers matcha and coffee raves as a caffeine-fueled alternative to nightlife. These events, resembling micro-festivals, prioritize wellness, with LED walls, DJ sets, and performance art. Participants, mainly Gen Z and young professionals, enjoy the affordability, paying minimal entry fees instead of high club costs. This trend expands globally, with coffee raves popping up in Australia, Seoul, and Tokyo, offering inclusive, substance-free spaces.
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