Convenience stores capitalize on GLP-1-driven dietary shift
🥩 In 2024, 61% of consumers increased their protein intake, up from 48% in 2019. GLP-1 drugs spur this rise, as they lead users to prioritize high-protein foods. C-stores like SunStop, Weigel’s, and Alltown Fresh highlight protein offerings, driving sales of meat, cheese snacks, and protein drinks. Chillbox reports a 4% sales increase in meat snacks and 11% in protein bars from July 2024 to July 2025. Plant-based proteins, like pea protein, gain traction amid rising meat prices.
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