75% of STR hosts say personalization is their edge over traditional PMCs, new Hospitable report finds
📈 SAN FRANCISCO, 12 MAY – A new Hospitable report reveals 47.7% of independent short-term rental hosts feel unaffected by large property management companies (PMCs), while 74.8% highlight personalized guest experience as their edge. Despite increased competition noted by 65.4%, hosts remain optimistic, with 56.7% planning to expand portfolios in 2025. Only 10.4% feel PMCs dominate their market, and 38.3% would consider PMC collaboration for marketing and visibility improvements.
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