Seamless data exchange to increase productivity and profitability for French hotels
PARIS —2 April 2025— IDeaS, a SAS company and the world’s leading provider of hospitality revenue management software and services, has announced a technology integration partnership with Medialog PMS, a hybrid next-generation personalizable property management solution that allows users to focus on a more streamlined guest experience.
The seamless, two-way data integration partnership paves the way for Medialog’s growing list of 1400 properties located primarily in France to tap into the revenue optimization power of IDeaS revenue management solutions.
Key benefits of the partnership for hoteliers include:
- Maximize occupancy and increase ADR
- Real-time data exchange
- Eliminate data silos and manual entry errors
- Optimize revenue for all types of hotels and rooms
Cyrille Bellefaix, president and founder, Medialog said: “Thanks to this collaboration with IDeaS, we are giving hoteliers access to advanced revenue management tools directly integrated with our PMS. By combining IDeaS’ expertise in predictive analytics and pricing with our know-how in hotel management, we are helping our customers to maximize their revenues, optimize their profitability and simplify their day-to-day operations.”
Olga Tolle-Rodrigues, director of global alliances, IDeaS, said: “This is an exciting development for hoteliers in the region. By integrating IDeaS RMS and Medialog, these hotels gain access to powerful data analysis, forecasting, and pricing tools. This strategic collaboration is sure to unlock the revenue and operational efficiency potential of our shared client base.”
ENDS
Notes to Editors
IDeaS press contact:
Victoria Ward
Abode Worldwide
+44 7875 155020
About IDeaS
IDeaS, a SAS company, is the world’s leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at ideas.com.
About Medialog
Since 1988, Medialog has established itself as a trusted player in the independent hospitality and restaurant industry. Its entry into the fintech sector with the integration of payments into its PMS and POS solutions in 2022 has further strengthened its position, helping to structure and optimize its clients’ operations while precisely adapting to their specific needs. Luxury hospitality has taken notice, now accounting for 35% of Medialog’s clients, drawn by its excellence in service, high-quality products, and commitment to precision. The partnership between IDeaS and Medialog enables hoteliers to optimize pricing and distribution through advanced analytics and powerful tools. By joining forces with IDeaS, Medialog reaffirms its commitment to providing cutting-edge technological solutions tailored to the demands of the hospitality industry.
