Hotel Openings

🏨 Wyndham Hotels and Resorts has launched "Dazzler Select," a new franchise brand targeting independently owned hotels in the economy lifestyle segment. The first property, Magic Moment Resort and Kids Club in Kissimmee, Florida, joins this week. Entrepreneurs Ariel Tomat and Carina Radonich manage the hotel. Wyndham plans up to 50 openings in the next five years, focusing on strong guest ratings and limited operations. Franchisees benefit from flat monthly fees, free Wi-Fi, and 24-hour beverage stations.

🏨 In early 2028, COMO Hotels and Resorts will debut on Melbourne's St Kilda Road, marking their second Australian property. The project includes 102 hotel rooms and 54 residences, along with a COMO Shambhala wellness center. Designed by Kerry Hill Architects, the development will feature a restaurant, café, and bar. COMO operates 18 properties globally and enters Australia's east coast for the first time. The development is a collaboration with Orchard Piper and The Carter Group.

🏨 Sonesta International Hotels Corporation launches Americas Best Value Studios by Sonesta, an extended stay brand, in 2025. Each studio features a kitchenette, bi-weekly housekeeping, and mandatory laundry. Designed for secondary and tertiary markets, it offers value-driven accommodations with pet-friendly options. Franchisees can manage properties with limited staffing. Guests benefit from Sonesta Travel Pass loyalty points. This expansion addresses the rising demand for long-term stays at affordable prices.

🏨 Valor Hospitality Partners is expanding into Ohio with The Summit Hotel in Cincinnati, joining Marriott International as Le Méridien, marking the brand's city debut. The hotel, featuring 239 rooms, 32,600 square feet of event space, and 19 meeting rooms, is located in Madison Square, near downtown Cincinnati. Valor's CDO, Dwayne Marshall, highlights the area’s residential and commercial growth. AT Hospitality’s VP Gaurav Sindhi emphasizes the partnership's commitment to exceptional guest experiences.

🏨 Apex Hotels will reopen Dunblane Hydro as Apex Dunblane Hydro Hotel on 28 November 2025. Acquired in November 2024, this 200-bedroom hotel in Central Scotland will undergo a multi-phase refurbishment. Initial upgrades focus on conference spaces; subsequent phases will modernize guest rooms and public areas. With capacity for 500 delegates, it's positioned as a key leisure and conference venue. Apex Hotels, known for four-star hotels across the UK, aims to enhance guest experiences with this historic property.

🍴 Nina Matsunaga launches Tsuchi, a new restaurant concept at The Black Bull, Sedbergh, on the edge of the Yorkshire Dales National Park. The tasting menu, priced at £85 for seven courses, is available Wednesday to Saturday dinner and Saturday lunch. Matsunaga blends British seasonal ingredients with Japanese and German influences. Wine pairing costs an additional £55. Reservations via phone or the website.

🎷 Every Wednesday, Meliá White House in London hosts "Sip & Sax" from 6:30 pm to 9 pm at '35 Bar and Lounge, featuring live music by pianist or saxophonist and singer. Guests enjoy 50% off cocktails during Social Hour from 7 pm to 9 pm. Notable performers include Stacey Dawson and Jon Nickoll. Signature cocktails include Delicious Sour, Flora Dora, and Vesper, and guests can savor a varied food menu. For reservations, call +44 207 391 3000.

🏨 Hilton, in 2025, launches its 25th brand, Outset Collection, targeting boutique hotel seekers. Available for bookings starting November, the collection plans over 60 hotels across the U.S. and Canada, with potential for 500. Locations include Moab and Chicago. In 2025's Q2, conversions across 10 Hilton brands exceed one-third of openings. Outset will feature diverse dining options and participate in Hilton Honors, focusing on growing its network by integrating unbranded hotels.

🏨 Wyndham Hotels & Resorts has launched Dazzler Select by Wyndham targeting the U.S. "lifestyle economy" hotel market. With over 16,000 independent economy hotels in the U.S., Wyndham seeks to expand with 50 new openings over five years. The first conversion is Magic Moment Resort & Kids Club in Kissimmee, Florida. The brand targets Gen Z and millennials, offering boutique-inspired, affordable hotels with a minimum 4.0 Google rating, free Wi-Fi, and complimentary breakfast.

🏨 SREE Hotels opened TownePlace Suites by Marriott Charlotte LoSo in Charlotte, North Carolina. The 136-suite hotel was converted from a Hyatt House and renovated. It's managed by General Manager Michael Thomas. Located near Lower South End, it offers proximity to Charlotte Douglas International Airport and other attractions. The property features one- and two-bedroom suites with modern amenities, a fitness center, an outdoor pool, and 1,140 sq ft of meeting space.