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Hotel Openings

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Ascott Limited Achieves 55% Increase in Southeast Asia Signings, Adding Over 7,300 Units in 2025

  • 10minhotel.com
  • 20 April 2026
🏠 In 2025, The Ascott Limited signed over 7,300 units in Southeast Asia, a 55% increase from 4,700 in 2024. Ascott ranked among the top three hospitality companies in the region for new signings, per Horwath HTL. The company plans to open 25 new properties in the next 12 months, backed by a strong pipeline of 150 properties. This expansion leverages Southeast Asia's tourism recovery and increasing demand for established brands.
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Minor Hotels and Royal Group to Open First UK Colbert Collection Hotel in Mayfair, London This Year

  • Heather Sandlin
  • 20 April 2026
🏨 Minor Hotels, in partnership with Singapore's Royal Group of Companies, will open The WestDill Mayfair Hotel London by late 2023. Situated at Piccadilly and Albemarle Street, the five-star hotel occupies a 1922 Sir William Curtis Green-designed building. This marks Royal Group's European debut. The hotel features 50 rooms, a restaurant, and a bar across six floors, conveniently located near Green Park. The Colbert Collection targets culinary and cultural experiences.
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WorldHotels Launches Backdrop Tier, Expanding to Glamping with Initial Properties in the US and Honduras

  • b.courtin
  • 20 April 2026
🏠 WorldHotels, under BWH Hotels, now includes a fifth tier: WorldHotels Backdrop, focusing on upscale outdoor properties. Launching with Zion Wildflower Resort in Utah, Asheville River Cabins in North Carolina, and The Lodge at Pico Bonito in Honduras, these entries are part of a $4 billion 2025 global glamping market, projected to reach $8 billion by 2033. The segment targets Millennials keen on luxury nature experiences, leveraging a loyalty program with 66 million members.
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G6 Hospitality Opens Over 35 New Studio 6 Locations in Diverse U.S. Markets in Q1 2026

  • LODGING Staff
  • 17 April 2026
🏠 In 2026, G6 Hospitality, owner of Motel 6 and Studio 6, opened over 35 new Studio 6 locations in cities like Birmingham, Sacramento, and Chicago. These new sites, a mix of conversions and new builds, meet strong business travel and long-term guest demand. CEO Sonal Sinha and VP Anuj Ladha highlight the focus on franchise partnerships to maintain quality and value, emphasizing the need for extended-stay accommodations driven by workforce mobility and long-term travel.
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Major Hotel Chains Launch New Brands Focused on Efficiency and Personalized Stays, But Critics Miss Unique Character

  • Automatic
  • 17 April 2026
🏨 Spark by Hilton, SIRO by Kerzner, StudioRes, Apartments by Marriott Bonvoy, Handwritten Collection by Accor, Noted Collection by IHG, and Series by Marriott are new hotel brands launched in recent years. They focus on essentials, fitness, efficiency, apartment-style stays, personality, moment-focused experiences, and personalized stays. While the industry emphasizes scalability and flexibility, there is a perceived lack of soul, personality, and distinct points of view in these new offerings.
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Sheraton San Diego Resort Completes $123 Million Renovation, Unveils 3,600 Sq. Ft. Garden Terrace for Events

  • LODGING Staff
  • 17 April 2026
🏖 In November 2024, the Sheraton San Diego Resort completed a $123 million renovation, unveiling the waterfront Garden Terrace on Harbor Island. With 3,600 square feet, it hosts up to 300 wedding guests and 250 event attendees. The resort offers 132,367 square feet of meeting space. Renovations included 717 guestrooms in the Marina Tower, featuring modern decor and the Sheraton Sleep Experience. Sean Clancy, VP and GM, highlighted the resort's transformation, embodying San Diego's best.
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Stonebridge to Manage New 216-Room Kimpton Hotel in Downtown Salt Lake City, Opening in Early 2028

  • LODGING Staff
  • 17 April 2026
🏢 Stonebridge will manage a 216-room Kimpton hotel in downtown Salt Lake City, Utah, developed by The Domain Companies. Expected to open in early 2028, the 10-story hotel will feature a fitness center, 7,000 square feet of meeting space, two dining options, and a rooftop bar. Located near key city landmarks, the hotel aims to enhance Salt Lake City's hospitality scene. Stonebridge plans to implement a strategy focused on maximizing rates and premium demand.
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Samhi Hotels Leases 162-Key Upscale Hotel in Noida from Ingka Centres, Part of IKEA's Mixed-Use Development

  • Bulbul Dhawan
  • 17 April 2026
🏨 Samhi Hotels has leased a 162-key upscale hotel from Ingka Centres India in Noida, Uttar Pradesh. The hotel will be part of Ingka's mixed-use Meeting Places concept, which also includes a new IKEA store, according to a statement released on Wednesday. This development aims to enhance Noida's skyline and strengthen its position in the hospitality sector. The project is currently in "active development," as confirmed by real estate firm JLL.
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Hilton Launches Apartment Collection Lodging Category with Placemakr, Now Accepting Reservations in Atlanta and Salt Lake City

  • 10minhotel.com
  • 17 April 2026
🏠 Apartment Collection by Hilton, launched today with Placemakr, offers fully furnished apartments in Atlanta, GA, and Salt Lake City, UT. This new category, integrated into Hilton's loyalty system, features consistent quality, studios to four-bedroom units, kitchens, living areas, and on-site laundry. Guests can enjoy amenities like a heated rooftop pool and a 24/7 fitness center. Hilton aims for brand growth by aligning with the rising popularity of apartment-style hospitality.
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Lake District Collection Expands with Six Family-Run Sites Including Lodore Falls Hotel and Inn on the Lake

  • Justine Noble
  • 17 April 2026
🏖 The Lake District's collection expands with six new family-run sites, including the Lodore Falls Hotel and Spa and Derwentwater. Noteworthy among these is the four-star Inn on the Lake, enhancing the region's hospitality offerings.
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